Hisense 55AE7400FTUK 55 inch 4K Ultra HD HDR Smart LED TV Freeview Play

Hisense 55AE7400FTUK

55 inch 4K Ultra HD HDR Smart LED TV Freeview Play

Out of stock

Unfortunately this product is no longer available.

For advice on an alternative product or details of newer ranges, please contact Telesales here or your local store which you can find here.

Phil, Telesales Manager, 15th year of service

With high-end TV features such as Dolby Vision, DTS Virtual:X and Alexa built-in, the Hisense 55AE7400FTUK offers more for less.

Wide Colour Gamut and 4K UHD resolution for the most lifelike images
Wide Colour Gamut provides enhanced colour accuracy, giving more lifelike images. Landscapes look more natural and skin tone is truer to life, helping you get more absorbed by what you’re watching. Combine this with 4K UHD resolution and the results are stunning. Four times the resolution of FHD 1080p, UHD 4K pops out the detail that’s been missing before.

HDR10/HLG Support
This Hisense 55 inch TV supports standard HDR10 and HLG formats. HLG (Hybrid Log Gamma HDR) is a broadcast and user generated standard format that is set to become the standard for transmitting 4K signals..

Dolby Vision for dramatic imaging
As well as supporting HDR10, the 55AE7400FTUK is also compatible with Dolby Vision - a leading format in Hollywood and cinemas around the world. Dolby Vision also adjusts the picture to take full advantage of each display's characteristics and presents an optimized picture for each scene in specially mastered content.

Smart TV made easy, with VIDAA U 4.0
The latest version of the VIDAA Smart TV makes Smart TV even more intuitive. The newly designed launcher offers a custom display of the apps you use most. Content discovery previews recommendations of the latest shows and movies from the selected app. There’s also one-touch, direct access to more apps than ever. These now include Netflix, YouTube, Prime Video, Rakuten TV and Freeview Play – all at the touch of a button.

Alexa built-in
For effortless voice control, the VIDAA U Smart TV interface is also compatible with Alexa. Search for TV content or use any Alexa skills, simply by voice command.

Freeview Play for catch-up TV
Freeview Play makes catch-up TV easy. Find programmes from BBC iPlayer, the ITV Hub, All4 and Demand 5 sitting alongside over 60TV Channels and up to 15 HD channels. Simply scroll back in your TV guide to watch shows you missed from the last 7 days. Just make sure your TV is connected to the internet and you're good to go.

DTS Virtual:X more clearer, more immersive sound
DTS Virtual:X gives you a more spacious, cinematic sound. It also lets you listen at higher volumes, without distortion. More than that, dialogue is automatically recognised and enhanced, making it much easier to follow voices mixed into busy action scenes.

Connect it all
Fitted with three HDMI sockets, the 55AE7400FTUK has you covered for inputs. All of these sockets are HDMI 2.0 version with HDCP 2.2, making this TV compatible with UHD Blu-ray players and 4K HDR streaming services. Other connections include twin USB sockets – perfect for connecting media devices and playing back music, photos and video. Throw in an optical connection for a soundbar/base and you've everything you need in an HDR TV.

Get all the top-flight TV features, without the price, with the top-value Hisense 55AE7400FTUK.

Please note, this Smart TV features third party Apps. These Apps may be modified or withdrawn at any time. There may also be a delay in launching some of the featured Apps. Catch-up TV Apps may vary by region. The function and availability of apps is not covered by the manufacturer’s or Richer Sounds’ guarantee.

6 Year Guarantee included
for VIPs

Our VIP club is completely FREE for ALL customers and comprises a fantastic set of privileges.

Sign up instantly in-store or here.
You can also read all about the benefits of our 6 Year Guarantees here.

Lowest price guaranteed!

We’ll beat any genuine advertised price, even from the web & give you up to £100!

We're confident that our prices are amongst the very keenest out there, so we've made it as easy as pie to qualify for our Price Beat. Richer Sounds also guarantees to beat web prices, and Price Beat is even valid for 14 days after purchase, so if you've seen a cheaper price, let us know, and we'll happily beat that price by up to £100!

Products must be brand new, boxed, carry a comparable guarantee and be in stock at time of purchase. Richer Sounds price used to compare will be net of any voucher / trade in discounts.
T&Cs apply

Buy now, pay later available
by phone, on items over £500

We offer 6 month interest free options. Call your local store or our Telesales team for details

For purchases over £500, pay a 10% deposit now and the balance in 6 months. Pay the balance in full before the end of the 6 months and there is no interest to pay whatsoever, just a one-off settlement fee of £29. Subject to application, financial circumstances and borrowing history. Ts&Cs apply. 19.9% APR representative. Find out more

 Disabled assistance

All products that are available to purchase on the Richer Sounds website can be delivered free to blind, partially sighted or those with a disability.

Please contact web after sales for more info.
For delivery of in-store only deals, please contact your local store for more details.
T&Cs apply - see our delivery page.

Make the most of your TV. View our hottest deals on brackets, racks and TV & projector accessories.


With high-end TV features such as Dolby Vision, DTS Virtual:X and Alexa built-in, the Hisense 55AE7400FTUK offers more for less.

Wide Colour Gamut and 4K UHD resolution for the most lifelike images
Wide Colour Gamut provides enhanced colour accuracy, giving more lifelike images. Landscapes look more natural and skin tone is truer to life, helping you get more absorbed by what you’re watching. Combine this with 4K UHD resolution and the results are stunning. Four times the resolution of FHD 1080p, UHD 4K pops out the detail that’s been missing before.

HDR10/HLG Support
This Hisense 55 inch TV supports standard HDR10 and HLG formats. HLG (Hybrid Log Gamma HDR) is a broadcast and user generated standard format that is set to become the standard for transmitting 4K signals..

Dolby Vision for dramatic imaging
As well as supporting HDR10, the 55AE7400FTUK is also compatible with Dolby Vision - a leading format in Hollywood and cinemas around the world. Dolby Vision also adjusts the picture to take full advantage of each display's characteristics and presents an optimized picture for each scene in specially mastered content.

Smart TV made easy, with VIDAA U 4.0
The latest version of the VIDAA Smart TV makes Smart TV even more intuitive. The newly designed launcher offers a custom display of the apps you use most. Content discovery previews recommendations of the latest shows and movies from the selected app. There’s also one-touch, direct access to more apps than ever. These now include Netflix, YouTube, Prime Video, Rakuten TV and Freeview Play – all at the touch of a button.

Alexa built-in
For effortless voice control, the VIDAA U Smart TV interface is also compatible with Alexa. Search for TV content or use any Alexa skills, simply by voice command.

Freeview Play for catch-up TV
Freeview Play makes catch-up TV easy. Find programmes from BBC iPlayer, the ITV Hub, All4 and Demand 5 sitting alongside over 60TV Channels and up to 15 HD channels. Simply scroll back in your TV guide to watch shows you missed from the last 7 days. Just make sure your TV is connected to the internet and you're good to go.

DTS Virtual:X more clearer, more immersive sound
DTS Virtual:X gives you a more spacious, cinematic sound. It also lets you listen at higher volumes, without distortion. More than that, dialogue is automatically recognised and enhanced, making it much easier to follow voices mixed into busy action scenes.

Connect it all
Fitted with three HDMI sockets, the 55AE7400FTUK has you covered for inputs. All of these sockets are HDMI 2.0 version with HDCP 2.2, making this TV compatible with UHD Blu-ray players and 4K HDR streaming services. Other connections include twin USB sockets – perfect for connecting media devices and playing back music, photos and video. Throw in an optical connection for a soundbar/base and you've everything you need in an HDR TV.

Get all the top-flight TV features, without the price, with the top-value Hisense 55AE7400FTUK.

Please note, this Smart TV features third party Apps. These Apps may be modified or withdrawn at any time. There may also be a delay in launching some of the featured Apps. Catch-up TV Apps may vary by region. The function and availability of apps is not covered by the manufacturer’s or Richer Sounds’ guarantee.
Brand Hisense
4K Ultra HD Yes
HDR Yes
BBC iPlayer Yes
Pixel Resolution 3840 x 2160
Scart Sockets No
Speakers Yes
Contrast Ratio 4000:1
Packaging Dimensions WxHxD 1362 x 881 x 145
Netflix 4K Streaming Yes
Screen Technology led
Dimensions excluding stand WxHxD (mm) 1227 x 714 x 78
Dimensions including stand WxHxD (mm) 1227 x 770 x 250
Screen Size (measured diagonally in inches) 55
Motion Processing 2000 PCI
LED Backlight LED - Direct
Stand Yes - Fixed
Wall Mount Required VESA - 300 x 200
Local Dimming No
Camera No
Gesture Control No
Maximum Stand Width (mm) 742
Panel Bit Depth 10 bit (8 + 2 FRC)
HDR Format Dolby Vision, HDR10, HLG
Analogue Tuner Yes
USB Video Playback Yes
USB Recording Yes
Headphone Socket No
Wireless Connection Yes
Full Web Browser Yes
Power Consumption - Standby 0.5
ARC - Audio Return Channel Yes
Touch Screen No
Voice Activated TV Yes - Alexa
Quad Core Processor Yes
Twin Tuners No
HDMI 2.0 Yes
Screen Resolution 4k_ultra_hd
Panel Frequency (Hz) 50Hz
Digital Audio Output Yes - Optical
USB 2
Weight (KG) 14.7/15.4 (Without/With Stand)
Component No
DLNA Compliant Yes (Anyview Stream)
Remote Control yes
Bluetooth Yes
Smartphone control Yes
HDMI 4_HDCP2_2_4
Energy - kWh/1000h 92
Energy - HDR rating G
Energy - HDR kWh/1000h 125
Energy - Label Rating G
Rated 5 out of 5 by from So easy to install I bought this because I wasnted a larger and more modern tv for the lounge. Although my old television worked perfectly well I justified the expense. The new elegising was worth the investment and once assembled it lie really was plug in,switch on, ready to go.
Date published: 2021-07-16
Rated 5 out of 5 by from Great product for the price. Didn't really know too much about the brand as always led to believe Samsung and LG were the only brands to invest in, anyway, took a punt and purchased a Hisense and very pleased i did. You buy a TV for the quality of the picture and Hisense don't disappoint. Would purchase another.
Date published: 2021-07-11
Rated 5 out of 5 by from outstanding quality product Bought this TV about a month ago, still trying to learn all its features, however the WI-FI Connection and picture quality is outstanding. Has design and build quality with extensive features.
Date published: 2021-07-11
Rated 3 out of 5 by from Hisense 65 inch TV Bought TV last month not impressed picture not very good were its back light leaving marks shodows on screen looks like screen burn Not something I would recommend .
Date published: 2021-07-10
Rated 5 out of 5 by from Great features Extremely clear picture great value for money. Value excellent.
Date published: 2021-07-09
Rated 5 out of 5 by from Great smart tv Bought the tv for the euros . Best thing I ever did
Date published: 2021-07-09
Rated 2 out of 5 by from looks ok bought this recently and am not happy with it as the picture is not good
Date published: 2021-07-08
Rated 4 out of 5 by from Very nice TV Had the tv a few months now and very happy with it. 1 small glitch is that all the connections are on the right side when looking at the back of the tv which means I've had to stretch my cables existing. Picture is good and sound too. However sound and picture are sometimes out of sync depending on program or when watching recorded, and online content. The how to info isnt great, but im getting there.
Date published: 2021-07-08
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Unfortunately this product is no longer available.

For advice on an alternative product or details of newer ranges, please contact Telesales here or your local store which you can find here.

Phil, Telesales Manager, 15th year of service

Hisense 55AE7400FTUK is rated 4.5 out of 5 by 121.
  • y_2021, m_7, d_26, h_19
  • bvseo_bulk, prod_bvrr, vn_bulk_3.0.18
  • cp_1, bvpage1
  • co_hasreviews, tv_0, tr_121
  • loc_en_GB, sid_HISE-55AE7400FTUK, prod, sort_[SortEntry(order=SUBMISSION_TIME, direction=DESCENDING)]
  • clientName_richersounds
  • bvseo_sdk, p_sdk, 3.2.1
  • CLOUD, getAggregateRating, 7.55ms
  • REVIEWS, PRODUCT

6 Year Guarantee included
for VIPs

Our VIP club is completely FREE for ALL customers and comprises a fantastic set of privileges.

Sign up instantly in-store or here.
You can also read all about the benefits of our 6 Year Guarantees here.

Lowest price guaranteed!

We’ll beat any genuine advertised price, even from the web & give you up to £100!

We're confident that our prices are amongst the very keenest out there, so we've made it as easy as pie to qualify for our Price Beat. Richer Sounds also guarantees to beat web prices, and Price Beat is even valid for 14 days after purchase, so if you've seen a cheaper price, let us know, and we'll happily beat that price by up to £100!

Products must be brand new, boxed, carry a comparable guarantee and be in stock at time of purchase. Richer Sounds price used to compare will be net of any voucher / trade in discounts.
T&Cs apply

Buy now, pay later available
by phone, on items over £500

We offer 6 month interest free options. Call your local store or our Telesales team for details

For purchases over £500, pay a 10% deposit now and the balance in 6 months. Pay the balance in full before the end of the 6 months and there is no interest to pay whatsoever, just a one-off settlement fee of £29. Subject to application, financial circumstances and borrowing history. Ts&Cs apply. 19.9% APR representative. Find out more

 Disabled assistance

All products that are available to purchase on the Richer Sounds website can be delivered free to blind, partially sighted or those with a disability.

Please contact web after sales for more info.
For delivery of in-store only deals, please contact your local store for more details.
T&Cs apply - see our delivery page.