LG OLED77C14LB is rated out of 5 by 263.
77 inch OLED 4K Ultra HD HDR Smart TV Freeview Play Freesat
- 77" Inch
- 4K Ultra HD
- Full Specifications
CUSTOM INSTALL - To get the most out of this product we recommend our design and install service. Find out more.
Get a HALF PRICE LG SN11RG soundbar & sub, SAVING £750, HALF PRICE LG SN9YG soundbar & sub SAVING £400, or LG SP8YA soundbar & sub, SAVING £350, when bought with this TV. Click the model number to view the package. Offer available from our stores, our telesales team, or online, until 31.12.22, or while stocks last. Offer excludes Clearance, Refurbished and Open Box products. One per customer / household. Not in conjunction with any other offer.
LG’s powerful new processor - Alpha 9 Gen 4
Capable of automatically detecting and optimising the content you’re watching, LG’s powerful Alpha 9 Gen 4 processor is at the heart of making this TV a spectacular performer. Using AI technology, the picture and sound are optimised to best suit the genre – be it movies, sport, gaming or regular TV. The processor on this 77 inch LG TV also drives the brilliant AI Picture Pro and AI Sound Pro.
AI Picture/Sound Pro for professional sound and vision
Using a huge database of over one million visual date points, AI Picture Pro uses deep-learning algorithms to recognise content, remove noise and optimise the picture. AI Sound Pro leans from more than 17 million audio data points, identifying voices, effects and frequencies. From here it optimises the sound by genre, giving a more natural sound quality.
SELF-LIT OLED – the ultimate picture technology
Rather than using a backlight, OLED TVs feature self-illuminating pixels. This SELF-LIT technology means that you get 100% colour fidelity, infinite contrast with the deepest depth and stunning detail.
Ultimate detail - Dolby Vision IQ
For ultimate detail, in all environments, this LG OLED features Dolby Vision IQ. Dolby Vision IQ version uses data within the signal and light sensors inside the TV to adjust the picture quality for the best contrast. This improves the picture’s brightness, without ‘washing out’ the depth. You get a consistent picture quality, however light or dark your room is. Whether you’re watching a brightly lit sports event or moody movie, Dolby Vision IQ adjusts to suit.
HDR made better, with HDR10 Pro
LG’s powerful processing also helps in getting the very best from HDR10 material. Whether watching movies or gaming with HDR10 games, HDR10 Pro intensifies the regular HDR experience. HDR10 Pro automatically adjusts the brightness, enhancing colour and detail for a more vivid picture.
See the picture exactly as originally intended, with Filmmaker Mode
If you’re mad about movies, you’ll love Filmmaker Mode. Designed in collaboration with filmmakers and Hollywood studios, Filmmaker Mode lets you experience the cinematic vision, exactly as the director intended. Overriding the TV’s own motion and picture processing, Filmmaker Mode presents the correct aspect ratio, colour and frame rate – just as the filmmakers intended.
Game Optimiser with HFR, VRR and ALLM for a gaming advantage
Game Optimiser utilises a dedicated gaming menu, letting you select and control specific gaming features, such as Reduce Blue Light, Prevent Input Delay, VRR and AMD FreeSync. Equipped with a full HDMI 2.1 interface (all four sockets), this LG TV gets the very best from your choice of gaming source. ALLM (Auto Low Latency Mode) and VRR (Variable Refresh Rate) mean that your TV automatically adjusts to the optimised settings for gaming – giving you a smoother and faster response.
Dolby Atmos compatible sound
With a Dolby Atmos processor built-in this LG 77” TV decodes Atmos sound tracks - giving you the potential for an even more immersive sound. With its built-in 2.2 speaker set-up and a 40 watt amp, the OLED77C14LB delivers a smooth, well-balanced sound.
Welcome home - LG webOS 6 for the best in smart TV
Widely regarded as one of the best smart TV platforms, LG’s webOS system just keeps getting better. The latest webOS 6 uses your viewing history to recommend a range of shows and movies from across various apps. An improved home page offers improved graphics, with dedicated info and search boxes.
Magic Remote made better
LG’s Magic Remote has always led the field for simple, gesture and voice control. The latest version retains this, while offering direct keys for popular streaming services and a new, cleaner style. Netflix, Amazon Prime Video, Disney + and Rakuten TV are all now just the touch of a button away. Google Assistant and Amazon Alexa also get dedicated buttons for simply voice recognition.
The hub of your home entertainment
Featuring LG’s ThinQ AI technology, you can control a Home IoT ecosystem with natural voice recognition. With both Google Assistant and Amazon Alexa built-in, it makes it even easier to control your LG OLED TV and quickly access the entertainment you’re looking for.
See the bigger picture, in glorious OLED detail, with the LG OLED77C14LB.
Please note, this Smart TV features third party Apps. These Apps may be modified or withdrawn at any time. There may also be a delay in launching some of the featured Apps. Catch-up TV Apps may vary by region. The function and availability of apps is not covered by the manufacturer’s or Richer Sounds’ guarantee.
Yes - OLED pixel
OLED Motion Pro
3840 x 2160
Dolby Vision, Dolby Vision IQ, HDR10, HLG
Panel Bit Depth
Panel Bit Depth
40Hz - 120Hz
4K Ultra HD
Full Web Browser
Yes - Magic Remote
Netflix 4K Streaming
Quad Core Processor
Quad Core Processor
Yes - a9 Gen4
TV Catch Up
Voice Activated TV
ARC - Audio Return Channel
Yes - eARC
Digital Audio Output
Yes - Optical
4 (HDCP 2.2 - 4)
Yes (HDMI 2.1 x 4)
USB Video Playback
Energy Efficiency Rating
Power Consumption - Standby
Energy - kWh/1000h
Energy - HDR rating
Energy - HDR kWh/1000h
Energy - Label Rating
Dimensions excluding stand WxHxD
1723 x 993 x 55
Dimensions including stand WxHxD
1723 x 1023 x 269
Maximum Stand Width (mm)
Outer Box Dimensions WxHxD
1895 x 1130 x 285
Wall Mount Required
VESA - 400 x 200
26.7/35.9 (Without/With Stand)
Yes - Fixed
Rated 5 out of 5 by Kein from This TV is something unreal. Love OLED. This TV is great for gaming on PS5. OLED colours is unreal. This is something insane when you swapping from VA or even IPS panels. I felt in love in this TV. Also it very nice design and stand is very good made. TV made from very good solid materials. I was wonder, however the sound is great also. Have no need to use my sound bar at all. Very pleased and happy with this TV, it's great prices on it, since C2 launched also. If you have limited budget or want to go for bigger screen size go for C1 - it's still excellent TV for sure. Thank you LG for your great products - love your gaming monitors and now OLED TV's.
Date published: 2022-05-12
Rated 4 out of 5 by malkan from great fitures,graet sound happy with the product great picture,great sound would recommend to a friend
Date published: 2022-05-10
Rated 4 out of 5 by WhatUsername from A Gaming TV, Great Picture, Limited Sound I bought this TV along with the Sn11rg as a combo deal and here's my thoughts + Great picture quality. The colours are amazingly vibrant + eARC support + Great gaming support with 120hz, VRR and G-Sync + Good TV Interface + Great remote with the pointer and scrollwheel + Light and easy to install - Lack of DTS support. The soundbar I bought as a combo support DTS-X but the TV is completely limited with it. WebOS has no support out of the box but even the passthrough doesn't work it properly. So because of this I've got a hybrid of connections going to my soundbar where I want audio support and TV where I want gaming. Quite disappointing it has to be this way
Date published: 2022-05-08
Rated 5 out of 5 by TvOled from Fabulous Crystal clear picture and the TV have Technology to improve picture and sound quality
Date published: 2022-05-03
Rated 4 out of 5 by Las12 from Lg c1 65 inch Only purchased today and oh my, what a massive difference to our old Tv!! The picture and sound is absolutely amazing and was fairly easy to set up. Only issue is the weight of the stand it is mega heavy but we did know prior to purchase. Now the next problem is the other half is now testing the Xbox…… probably for the next couple of hours due to the amazing picture quality. Havnt had time to text all the features and settings yet hence the lower stars but im sure we will be.
Date published: 2022-05-02
Rated 5 out of 5 by PL76 from Oled Had this oled tv for day . The picture is amazing so far I'm very impressed. Glad I bought it
Date published: 2022-04-26
Rated 5 out of 5 by CalK57 from Fantastic TV Bought this to replace a OLED TV we had stolen! Wasn’t sure our TV could be improved upon but this one seems even sharper with more intense colour & clarity. Brilliant!
Date published: 2022-04-24
Rated 5 out of 5 by Totallylost from Alot better than I thought it would be Have had the C1 for a couple of weeks and its a brilliant TV, is mainly used on the PS5 for gaming and streaming apps, bought this after returning a Samsung Qn800a 8k TV and this is miles better and sounds top notch as well, the dark scenes look lovely, just can't get day light pictures right, but still better than anything I've had before. I highly recommend it, only thing that is slightly annoying is the sound changed to game optimizer mode when the PS5 turns on which I don't like.
Date published: 2022-04-19