Sony BRAVIA KD50X85KU
• Get £200 OFF a Sony HT-A9 wireless home cinema system when you buy any Sony TV.
• Get £30 off a Sony UBPX800M2 UHD Blu-ray player when bought with this TV.
£849 from 17/10/22 to 26/10/22
Incredible offers on this TV!
Get a FREE 3-month trial of YouTube Premium when you buy this Sony BRAVIA TV. To claim, register through the BRAVIA app on your TV to receive a QR code and instructions. Ts&Cs apply. Offer available from our stores, telesales team, or online, until 23:59 30.04.23, or while stocks last. Claim must be submitted before 23.59 on 31.05.2023. Offer excludes Clearance, Refurbished and Open Box products.
Get £200 OFF a Sony HT-A9 wireless home cinema system when bought with this TV using voucher code HTA200OFF. Offer available from our stores, from our telesales team, or online. Valid until 23:59 on 21.12.22, or while stocks last. Offer excludes Clearance, Refurbished and Open Box products.
Get £30 OFF a Sony UBPX800M2 UHD Blu-ray player when bought with this TV using voucher code 30UBPX800MK2. Offer available from our stores, from our telesales team, or online. Valid until 23.59 on 31.12.22 or while stocks last. Offer excludes Clearance, Refurbished and Open Box products.
Make the most of your TV. View our hottest deals on TV brackets, and TV accessories.
Precise picture control, via Sony 4K HDR Processor X1
This Sony 50 inch TV delivers the very best from 4K HDR images using a powerful X1 processor. From colour to contrast and taking in clarity as a whole, all aspects of the picture are enhanced. Working with the TRILUMINOS PRO display, colours are natural and authentic, helping the TV deliver ‘real world’ colour.
Super-smooth images, enhanced by Motionflow XR, 120Hz
Using a true 120Hz panel gives this Sony a faster refresh rate for smoother, more natural motion. Sony’s Motionflow XR technology enhances the panel’s natural refresh advantage, to give pin-sharp detail, even when the action is fast-paced. Ideal for sports, action movies and gaming, 120Hz and Motionflow XR make a big difference to keeping up with the action – without losing the detail.
The perfect partner for your PS5
Combine this BRAVIA TV with your PS5 and get a fully optimised experience. Whether you’re gaming or watching a movie on your PS5, the TV automatically adjusts to optimise the picture and settings. Auto HDR Tone Mapping and Auto Genre Picture Mode mean your PS5 is served better than ever by this Sony TV.
X-Balanced speakers for sonic clarity
Designed to enhance both the sound and style of this Sony TV, X-Balanced speakers use a unique design to enhance the clarity of speech and music, whilst keeping the cabinet sleek and slim. For the best in cinema sound, the sound is also compatible with Dolby Atmos audio.
The Sony BRAVIA KD-50X85KU detects objects within the room and intelligently adapts the sound. Soft furnishings, such as heavy curtains can dull the room’s sound, for example, so the Sony optimises the sound to compensate for this. Just as it does to overcome any obstacles that may be in the way of the TV – such as a coffee table.
Works with BRAVIA CAM*
The optional BRAVIA CAM (extra cost option), is the innovative new camera that does so much more than video calls. BRAVIA CAM recognises where viewers are sitting and optimises the picture and sound to suit. It also facilitates the use of gesture control. All this plus it still functions with your TV to make it the ultimate device for video calls.
*Gesture control and auto optimisation function due later in 2022
Using Google’s world-class interface, Google TV makes accessing this Sony TV’s smart features a breeze. Customise your home screen with the apps you use the most, enjoy recommendations, curate your movie nights and even add to your watchlist via your smartphone – Google TV makes sense of Smart TV. You can also access the Sony’s picture, sound and other TV settings – keeping all you need under one ‘roof’.
**This Sony BRAVIA TV features the Youview catch-up TV service, which includes BBC iPlayer, ITV Hub, All4 & My5.
Hands-free voice control your TV
Featuring Google Assistant built-in, this Sony TV effortlessly becomes part of your Google/Android home network. The built-in mic lets you search, hands-free. If you prefer to use a different platform, the Sony is compatible, too. Apple AirPlay and Homekit compatibility makes it possible to integrate with your Apple system. Support for Amazon Alexa devices also means you can voice control via your existing Alexa device.
See every moment, in crystal-clear clarity, with the Sony BRAVIA KD-50X85KU.
Please note, this Smart TV features third party Apps. These Apps may be modified or withdrawn at any time. There may also be a delay in launching some of the featured Apps. Catch-up TV Apps may vary by region. The function and availability of apps is not covered by the manufacturer’s or Richer Sounds’ guarantee.
Please note: This TV does not feature the Freeview Play catch-up service.