Sony BRAVIA XR55X90KU

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£899 Our price history: £999 from 26/10/22 to 18/11/22
Buy online/in-store/Telesales
Sony BRAVIA XR55X90KU is rated 4.9 out of 5 by 13.
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Sony BRAVIA XR55X90KU

55 inch LED 4K Ultra HD HDR Google TV Freeview Freesat HD
£899 Our price history: £999 from 26/10/22 to 18/11/22
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Disabled assistance

All products that are available to purchase on the Richer Sounds website can be delivered free to blind, partially sighted or those with a disability. Find out more

Please contact web after sales for more info.
For delivery of in-store only deals, please contact your local store for more details.
Ts&Cs apply - see our delivery page.
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Incredible offers on this TV!


OFFER 1
VIPs receive FREE Next Day Delivery use code VIPFREEND20 or mention when you call / visit. Offer available from our stores, from our telesales team, or online. Offer excludes Clearance, Refurbished and Open Box products.


OFFER 2
Get a FREE 3-month trial of YouTube Premium when you buy this Sony BRAVIA TV. To claim, register through the BRAVIA app on your TV to receive a QR code and instructions. Ts&Cs apply. Offer available from our stores, telesales team, or online, until 23:59 30.04.23, or while stocks last. Claim must be submitted before 23.59 on 31.05.2023. Offer excludes Clearance, Refurbished and Open Box products.

OFFER 3
Get £200 OFF a Sony HT-A9 wireless home cinema system when bought with this TV using voucher code HTA200OFF. Offer available from our stores, from our telesales team, or online. Valid until 23:59 on 21.12.22, or while stocks last. Offer excludes Clearance, Refurbished and Open Box products.

OFFER 4
Get £100 OFF the Sony HT-A3000 Dolby Atmos / DTS:X soundbar when bought with this TV. Add both items to your basket and use voucher code 100HTA3000 or mention when you call / visit. Offer available from our stores, from our telesales team, or online. Valid on purchases until 23.59 on 18.12.22 or while stocks last. Offer excludes Clearance, Refurbished and Open Box products.

OFFER 5
Get £30 OFF a Sony UBPX800M2 UHD Blu-ray player when bought with this TV using voucher code 30UBPX800MK2. Offer available from our stores, from our telesales team, or online. Valid until 23.59 on 31.12.22 or while stocks last. Offer excludes Clearance, Refurbished and Open Box products.
Make the most of your TV. View our hottest deals on TV brackets, and TV accessories.
Full Array LED gives the Sony XR-55X90KU class-busting picture contrast and detail.

Sony’s Cognitive Processor XR just keeps getting better
Sony’s Cognitive Processor XR marries AI to cognitive intelligence for a picture balance that’s best suited to humans rather than just algorithms. The processor analyses every element of the picture to give a sharper image with greater depth and realism. The latest processor features Depth Control and Flexible Colour Contrast Control for even greater depth and colour vibrancy on this impressive Sony 55 inch TV.

Full Array LED backlighting with XR Triluminos Pro and XR Contrast Booster 10
The Sony BRAVIA XR-55X90KU uses a full array LED backlight for bright and even backlighting. XR Triluminos Pro combines with XR Colour to deliver the truest and most natural colour. For enhanced levels of contrast and detail, XR Contrast Booster 10 adjusts the brightness to give brighter peaks and more detail within darker areas.

The smoothest images with XR Motion Clarity and 4K XR Smoothing
XR Motion Clarity uses Sony’s XR advantage to its full benefit. By controlling the backlighting with greater precision this Sony 55 inch TV offers enhanced realism, especially with fast-moving sports and action movies. 4K XR Smoothing reduces picture banding, giving a more lifelike and natural flow to images.

Picture quality as the creator intended – NCM, Dolby Vision and Calman Ready
Compatible with a wide range of technologies, the XR-55X90KU reproduces visuals, just as the creator intended. If you’re a movie fan, you’ll love NCM (Netflix Calibrated Mode). NCM bypasses many of the TV’s processors, giving you a picture that’s much closer to how the filmmaker intended. Calman Ready, this TV is also ideal for those who wish to calibrate their TV to truly professional levels.

Acoustic Multi-Audio for precise sound
Sony’s unique Acoustic Multi-Audio speaker system enhances the sync between what you see and what you hear. Sound positioning tweeters pinpoint the sound to the action, heightening the sense of connection and realism. Combined with X-Balanced speakers you get a smooth, full-range sound.

3D Surround Upscaling for enveloping sound
3D Surround Upscaling takes a regular audio signal and creates a virtual surround sound effect – making you feel more immersed in the action.

Works with BRAVIA CAM*
The optional BRAVIA CAM (extra cost option), is the innovative new camera that does so much more than video calls. BRAVIA CAM recognises where viewers are sitting and optimises the picture and sound to suit. It also facilitates the use of gesture control. All this plus it still functions with your TV to make it the ultimate device for video calls.

*Gesture control and auto optimisation function due later in 2022

Google TV**
Using Google’s world-class interface, Google TV makes accessing this Sony TV’s smart features a breeze. Customise your home screen with the apps you use the most, enjoy recommendations, curate your movie nights and even add to your watchlist via your smartphone – Google TV makes sense of Smart TV. You can also access the Sony’s picture, sound and other TV settings – keeping all you need under one ‘roof’.

**This Sony BRAVIA TV features the Youview catch-up TV service, which includes BBC iPlayer, ITV Hub, All4 & My5.

Hands-free voice control your TV
Featuring Google Assistant built-in, this Sony TV effortlessly becomes part of your Google/Android home network. The built-in mic lets you search, hands-free. If you prefer to use a different platform, the Sony is compatible, too. Apple AirPlay and Homekit compatibility makes it possible to integrate with your Apple system. Support for Amazon Alexa devices also means you can voice control via your existing Alexa device.

The perfect partner for your PS5
Combine this BRAVIA XR TV with your PS5 and get a fully optimised experience. Whether you’re gaming or watching a movie on your PS5, the TV automatically adjusts to optimise the picture and settings. Auto HDR Tone Mapping and Auto Genre Picture Mode mean your PS5 is served better than ever by this Sony TV.

3-way multi-position stand
Supplied with a 3-way, multi-position stand, the XR-55X90KU is ideal for all types of installation. Dedicated settings are available for use on a narrow support (feet positioned closer together), with soundbar (higher and further apart) or in the standard, low profile position.

See the difference in picture detail that Full Array LED makes, with the Sony BRAVIA XR-55X90KU.

Please note, this Smart TV features third party Apps. These Apps may be modified or withdrawn at any time. There may also be a delay in launching some of the featured Apps. Catch-up TV Apps may vary by region. The function and availability of apps is not covered by the manufacturer’s or Richer Sounds’ guarantee.

Please note: This TV does not feature the Freeview Play catch-up service.
Screen
Screen Size
55"
Screen Technology
LED
Picture Quality
LED Backlight
LED - Full Array
Local Dimming
Yes - Full Array
Motion Processing
XR Motion Clarity
Pixel Resolution
3840 x 2160
HDR
Yes
HDR Formats
Dolby Vision, HDR10, HLG
Panel Bit Depth
10 bit (8 + 2 FRC)
Panel Bit Depth
10 (8+2)
Panel Frequency
100Hz
Panel Frequency
100Hz
Display
Screen Resolution
4K Ultra HD
Smart Features
Apple AirPlay
Yes
BBC iPlayer
Yes
Camera
Optional BRAVIA CAM
Full Web Browser
Yes
Netflix 4K Streaming
Yes
Processor
Quad Core Processor
Works with
Amazon Alexa, Google
Smartphone control
Yes
TV Catch Up
Youview
Voice Activated TV
Yes
Connectivity
ARC - Audio Return Channel
Yes - eARC/ARC
Bluetooth
Yes
Digital Audio Output
Yes - Optical
DLNA Compliant
Yes
HDMI
4 (HDCP 2.2 - 4)
HDMI 2.0
Yes (HDMI 2.1 x 2)
Headphone Socket
Yes
USB
2
Wi-Fi Built In
Yes
Wi-Fi
Yes
General
Manufacturer's Warranty
60.0000
Tuner
Analogue Tuner
Yes
TV Tuner
Freesat, Freeview
Audio
Speakers
Yes
Features
USB Recording
Yes
USB Video Playback
Yes
Energy Consumption
Power Consumption - Standby
0.5
Energy - kWh/1000h
93
Energy - HDR rating
G
Energy - HDR kWh/1000h
129
Energy - Label Rating
G
Dimensions
Dimensions excluding stand WxHxD
1233 x 711 x 72
Dimensions including stand WxHxD
1233 x 740 x 331
Maximum Stand Width (mm)
1027
Outer Box Dimensions WxHxD
1348 x 842 x 160
VESA Fittings
300 x 300
Wall Mount Required
VESA - 300 x 300
Weight
Weight (KG)
17.4/18.5 (Without/With Stand)
Accessories
Remote Control
Yes
Stand
Yes - 3 Positions
Rated 5 out of 5 by from great tv Bought about a month ago, easy to set up, great picture. Quality product , very satisfied.
Date published: 2022-11-05
Rated 5 out of 5 by from Finally a TV that offers useful options My old 50" lg plasma tv died or at least half of the picture did, I spent hours comparing all possible replacements at my price point o settle on this full aray 55inch sony with built in freesat Google TV and hdmi earch. Great picture and good on board tv sound TV , even though I use my existing av separates set up add a fire stuck into back of my av amp and you get 4k pictures and brilliant sound, remote co tries easy to use very responsive . And a great bonus 10 4k titles to watch vi's bravia core check itbout for yourself don't just take my word for it
Date published: 2022-10-18
Rated 5 out of 5 by from Simply WOW Incredible, the picture, the sound, in fact the whole setup has been a breeze
Date published: 2022-10-10
Rated 5 out of 5 by from Great Personal Service This is the 2nd TV I've purchased from Richersounds. It feels like they have more knowledge of TV's compared to staff in Currys / John Lewis etc. They also offer the best guarantee. Will definitely use again,
Date published: 2022-08-30
Rated 5 out of 5 by from Awesome tv Awesome specs. Pcture is awesome so clear and sound quality is great all round awesome tv
Date published: 2022-08-10
Rated 5 out of 5 by from Great Gaming TV [This review was collected as part of a promotion.] Fantastic Gaming or Family TV. Full array LED was new to me having both an LCD and OLED TV already in the house. Compared to the LCD TV this blows it away. OLED was always going to tougher as that’s a newer technology. So what are the benefits over the OLED- well this TV is so much brighter. Which is great as it is in a southerly facing room so has a lot of light for the picture to compete with. It does a great job of looking bright and vivid. When playing 4K HDR content on the streaming services I can’t see a difference over the OLED. Even better is when you set it up for gaming. Using HDMI port 4, your able to get the best out of your PlayStation 5- with 4k/120fps. Quick set up on the TV optimises the picture and your away. Standard viewing for us is via a set top box and picture quality is excellent. It does a great job with sports and 4K nature programmes look stunning. There was no noticeable light blooming when watching darker content. In terms of the basics- set up was easy. Just have all your logins to hand. Sound is set up using the remote control which works out where your viewing from and optimises the surround effects. Sound quality is great, maybe could do with a bit more bass, but it’s not lacking at all. Remote Controls- there are two- a full control and a mini control. We’ve used the mini control and never needed to think about the larger one. Has all the key functions and shortcuts to Netflix/Disney/Prime/YouTube. The TV was easy to wall mount and the outer box is cleverly designed so you can open the box and lift the TV out. There are 4 x HDMI inputs, so plenty enough.
Date published: 2022-08-04
Rated 5 out of 5 by from Just brilliant Sony Superb Tv easy to set up,excellent picture and sound quality
Date published: 2022-08-01
Rated 5 out of 5 by from TV absolutely awesome. [This review was collected as part of a promotion.] Great specs, great picture very clear and sound is awesome highly recommended another great Sony product. Full array Led is outstanding brings out the picture.Would highly recommended this product to anyone looking for a tv.
Date published: 2022-07-30
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  • Representative 21.9% APR (variable)
  • Purchase rate 21.9% p.a. (variable)
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For purchases over £500, you can settle the balance in 6 months, and in 10 months on purchases over £1000 and pay no interest whatsoever. If you settle part of your loan in the deferral period you won’t pay interest on that part. You can still pay off the loan sooner if you make additional payments. If you’d rather spread the cost over 36 months, you can set up a loan repayment plan when the payment-free period comes to an end at 19.9% APR representative. A one-off settlement fee of £29 will be applied. Subject to application, financial circumstances and borrowing history. Ts&Cs apply. Richer Sounds Limited acts as a credit broker and not the lender. Barclays Partner Finance acts as the lender. Find out more information and eligibility criteria here.