Sony BRAVIA KD55AF9BU 55 inch OLED 4K Ultra HD HDR Smart Android TV YouView

Sony BRAVIA KD55AF9BU

55 inch OLED 4K Ultra HD HDR Smart Android TV YouView

In stock
0% Interest Free Credit * / Save up to £50 when you bundle with Sonos **
£2,199 Were £2,299 from 14/12/18 to 02/03/19.

SAVE

£

100

If it’s the best in TV sound and vision you’re after, then the Sony KD55AF9BU should be at the top of your list.

OLED with Pixel Booster Contrast

With over eight million, self-illuminating pixels, OLED offers sensational picture quality. Sony’s Pixel Booster Contrast system makes the best even better. Already exceptionally bright, the system delivers even punchier colour. It also brings out more subtle elements of colour – making this one of the most life-like TVs available.

Super-powerful X1 Ultimate processor
Twice as powerful as the already impressive X1 Extreme, the new X1 Ultimate processor gets the best possible image from the OLED screen – whatever the source. The processor means that anything upscaled to UHD 4K is clearer than ever. SDR content converted to HDR is brighter and more natural. Even the highest quality source material at native 4K HDR rate is sharper and more realistic than before.

Master Series TV – see the picture exactly as intended
Tuned to match their professional monitors, this Sony 55 inch TV matches the original image quality as closely as possible. Netflix Calibrated Mode automatically adjusts the picture settings to get the most from this popular streaming service.

Dolby Vision for dramatic imaging
Dolby Vision optimises the HDR format to give quite simply the sharpest, most accurate images possible. Dolby vision-equipped TVs decode both generic HDR content and content that's specifically been encoded in Dolby Vision - a leading format in Hollywood and cinemas. Dolby Vision also adjusts the picture to take full advantage of each display's characteristics and presents an optimized picture for each scene in specially mastered content. (Available via a future firmware update).

HDR10 and HLG
As well as Dolby Vision, this 55 inch Sony OLED TV also offers decoding for HDR10 and HLG. HDR10 is widely used on UHD gaming consoles from Sony and Microsoft. HLG (Hybrid Log Gamma HDR) is a broadcast and user generated standard format that is set to become the standard for transmitting 4K signals.

Make a stand
Supporting the screen is an ingenious, pivoting stand design. Inside the stand there’s not only the subwoofer bass speakers but also all the connection sockets. Once connected, a soft finish panel sits over the entire section, giving a clean, clutter free appearance that’s, almost, as good-looking as the front. If you’d rather wall mount the TV, then simply fold the stand flat against the rear of the TV and hang it up.

Hear crystal-clear sound without seeing any speakers
This Sony OLED 55 inch TV doesn’t use conventional speakers; it simply makes the screen move with the sound! By using three actuators at the rear of the screen, the whole surface acts as one, cohesive speaker. A new, centre actuator means the sound is more accurately located to the image – giving dialogue that’s even more realistic.

Powerful bass from built-in, twin subwoofers
For the deepest bass notes, the Sony’s screen gets a little help from twin built-in subwoofers. Cleverly hidden in the rear support stand, the subwoofers provide serious extra punch for action movies and soundtracks when called on.

Be immersed by the picture. Just the picture
Take a look at the front of this Sony 55” OLED TV and you’ll see no stand, no speakers and not even a ‘Sony’ badge. All you see is a finely framed screen, so you can concentrate on the class-leading picture quality with no distractions.

Powerful Android with Google Home and Amazon Alexa
Sony’s Android TV gives effortless access to Smart TV – making this TV as flexible and easy to use as a smartphone. Now featuring Google Home and Amazon Alexa, Android TV is more powerful than ever. With Google Home, you can find and cast your favourite videos to the TV. Connect your Amazon Alexa enabled devices for seamless hands-free control of a Sony TV. With Amazon Alexa, you can power up your TV, change channels, control volume and more.

Voice Search and Content Bar for effortless searching
Even with such a massive range of content, finding what you want is always easy. Voice Search means you simply say what you're looking for and let Android TV find it for you. The unobtrusive content bar quickly lets you find the movie, TV show or video you're after. Call up the Content bar and you can keep watching, while you scan through live TV, on demand, downloaded TV shows and more.

YouView brings it altogether, easily
YouView is a popular innovation that brings together live and on demand TV in an effortless, intuitive way. The simple menu page lets you easily find live or catch-up programmes, without having to open separate apps.

Enjoy a higher standard of picture, sound and style, with the all-conquering Sony KD55AF9BU.

6 Year Guarantee included

Our VIP club is completely FREE for ALL customers and comprises a fantastic set of privileges. Sign up instantly in-store or online

What you get

Full parts and labour cover
If your unit goes wrong we'll fix it . No quibbles and no fuss . (Excludes projector bulbs)

Like for like machine replacement if unit is unrepairable
If, for any reason, we are unable to repair your unit, we'll replace it . Naturally, models do change, so while we can't guarantee that it will be the same model, we do guarantee that it will have equivalent specifications

Lowest price guaranteed!

We’ll beat any genuine advertised price, even from the web & give you up to £100!

We're confident that our prices are amongst the very keenest out there, so we've made it as easy as pie to qualify for our Price Beat. Richer Sounds also guarantees to beat web prices, and Price Beat is even valid for 7 days after purchase, so if you've seen a cheaper price, let us know, and we'll happily beat that price by up to £100!

Products must be brand new, boxed, carry a comparable guarantee and be in stock at time of purchase. Richer Sounds price used to compare will be net of any voucher / trade in discounts.
T&Cs apply

Free UK delivery

Next day delivery and timed options available. Please see checkout for further details.

Buy now, pay later available
on purchases over £500

We offer 6 month interest free options. Call or ask in-store for details

For purchases over £500, pay a 10% deposit now and the balance in 6 months. Pay the balance in full before the end of the 6 months and there is no interest to pay whatsoever, just a one-off settlement fee of £29. Find out more

 Disabled assistance

Richer Sounds are happy to offer FREE delivery* on the vast majority of our products to blind, partially sighted and disabled customers. (*see our delivery page for T&Cs.)

Please place orders online, then contact webaftersales@richersounds.com who will advise on how to arrange the refund of your delivery charge.
* 18 months 0% Interest Free Credit is available on this TV instore and via telesales, please ask or call for details. Terms and conditions apply. Subject to status. Click here for more info.

** Save £30 on the Sonos Beam using voucher code SONOS30 OR save £50 on the Sonos Playbar or Playbase using voucher code SONOS50 when bought with any TV or projector. Offer available in-store, online or via Telesales, ends 11.06.2019. Offer excludes Clearance, Refurbished and Open Box products.

Save £200 using voucher code AVPACK200, when you buy this TV with any combination of AV receiver and speaker package over £1000. Available in-store, online or via Telesales. Not in conjunction with any other offer, excludes Clearance, Refurbished and Open Box products.


If it’s the best in TV sound and vision you’re after, then the Sony KD55AF9BU should be at the top of your list.

OLED with Pixel Booster Contrast

With over eight million, self-illuminating pixels, OLED offers sensational picture quality. Sony’s Pixel Booster Contrast system makes the best even better. Already exceptionally bright, the system delivers even punchier colour. It also brings out more subtle elements of colour – making this one of the most life-like TVs available.

Super-powerful X1 Ultimate processor
Twice as powerful as the already impressive X1 Extreme, the new X1 Ultimate processor gets the best possible image from the OLED screen – whatever the source. The processor means that anything upscaled to UHD 4K is clearer than ever. SDR content converted to HDR is brighter and more natural. Even the highest quality source material at native 4K HDR rate is sharper and more realistic than before.

Master Series TV – see the picture exactly as intended
Tuned to match their professional monitors, this Sony 55 inch TV matches the original image quality as closely as possible. Netflix Calibrated Mode automatically adjusts the picture settings to get the most from this popular streaming service.

Dolby Vision for dramatic imaging
Dolby Vision optimises the HDR format to give quite simply the sharpest, most accurate images possible. Dolby vision-equipped TVs decode both generic HDR content and content that's specifically been encoded in Dolby Vision - a leading format in Hollywood and cinemas. Dolby Vision also adjusts the picture to take full advantage of each display's characteristics and presents an optimized picture for each scene in specially mastered content. (Available via a future firmware update).

HDR10 and HLG
As well as Dolby Vision, this 55 inch Sony OLED TV also offers decoding for HDR10 and HLG. HDR10 is widely used on UHD gaming consoles from Sony and Microsoft. HLG (Hybrid Log Gamma HDR) is a broadcast and user generated standard format that is set to become the standard for transmitting 4K signals.

Make a stand
Supporting the screen is an ingenious, pivoting stand design. Inside the stand there’s not only the subwoofer bass speakers but also all the connection sockets. Once connected, a soft finish panel sits over the entire section, giving a clean, clutter free appearance that’s, almost, as good-looking as the front. If you’d rather wall mount the TV, then simply fold the stand flat against the rear of the TV and hang it up.

Hear crystal-clear sound without seeing any speakers
This Sony OLED 55 inch TV doesn’t use conventional speakers; it simply makes the screen move with the sound! By using three actuators at the rear of the screen, the whole surface acts as one, cohesive speaker. A new, centre actuator means the sound is more accurately located to the image – giving dialogue that’s even more realistic.

Powerful bass from built-in, twin subwoofers
For the deepest bass notes, the Sony’s screen gets a little help from twin built-in subwoofers. Cleverly hidden in the rear support stand, the subwoofers provide serious extra punch for action movies and soundtracks when called on.

Be immersed by the picture. Just the picture
Take a look at the front of this Sony 55” OLED TV and you’ll see no stand, no speakers and not even a ‘Sony’ badge. All you see is a finely framed screen, so you can concentrate on the class-leading picture quality with no distractions.

Powerful Android with Google Home and Amazon Alexa
Sony’s Android TV gives effortless access to Smart TV – making this TV as flexible and easy to use as a smartphone. Now featuring Google Home and Amazon Alexa, Android TV is more powerful than ever. With Google Home, you can find and cast your favourite videos to the TV. Connect your Amazon Alexa enabled devices for seamless hands-free control of a Sony TV. With Amazon Alexa, you can power up your TV, change channels, control volume and more.

Voice Search and Content Bar for effortless searching
Even with such a massive range of content, finding what you want is always easy. Voice Search means you simply say what you're looking for and let Android TV find it for you. The unobtrusive content bar quickly lets you find the movie, TV show or video you're after. Call up the Content bar and you can keep watching, while you scan through live TV, on demand, downloaded TV shows and more.

YouView brings it altogether, easily
YouView is a popular innovation that brings together live and on demand TV in an effortless, intuitive way. The simple menu page lets you easily find live or catch-up programmes, without having to open separate apps.

Enjoy a higher standard of picture, sound and style, with the all-conquering Sony KD55AF9BU.
Brand Sony
OLED Yes
4K Ultra HD Yes
HDR Yes
BBC iPlayer Yes
Pixel Resolution 3840 x 2160
Scart Sockets No
3D TV No
Speakers Yes
Packaging Dimensions WxHxD 1458 x 836 x 196
Dimensions excluding stand WxHxD (mm) 1228 x 711 x 86
Dimensions including stand WxHxD (mm) 1228 x 709 x 320
Power Consumption- Normal Use 150
Energy Efficiency Rating B
Netflix 4K Streaming Yes
Power Consumption - Annual 208
Screen Size 55
Motion Processing Motionflow XR
LED Backlight OLED
Stand Yes
Wall Mount Required VESA - 400 x 200
Local Dimming Yes - OLED
Camera No
Gesture Control No
Maximum Stand Width (mm) 397
Panel Bit Depth 10 Bit
HDR Format Dolby Vision, HDR10, HLG
Analogue Tuner Yes
USB Video Playback Yes
USB Recording Not compatible with YouView
Headphone Socket No
Wireless Connection Yes
Full Web Browser Yes
Power Consumption - Standby 0.5
Integrated DVD Player No
ARC - Audio Return Channel Yes
Touch Screen No
Voice Activated TV Yes
Twin Tuners Yes
HDMI 2.0 Yes
Screen Resolution 4k_ultra_hd
Panel Frequency (Hz) 100Hz
Digital Audio Output Yes - Optical
USB 3
Weight (KG) 23.8/30
Component No
Remote Control yes
Smartphone control Yes
HDMI 4_HDCP2_2_4
Wi-Fi Built In yes
Rated 5 out of 5 by from Wonderful integrated system We wanted to update our TV and audio systems. Hunter couldn’t have been more helpful throughout the process. Really valued his expertise and non pushy manner. Delighted with the end result!
Date published: 2019-04-05
Rated 5 out of 5 by from Fabulous - from start to finish! There is a reason why Richer Sounds continues to thrive in this age of internet shopping and declining high street retails - great products, competitively priced, coupled with Richer Sounds LEGENDARY Customer Service. I have shopped at Richer Sounds for years, and never cease to be impressed by their innovative customer service initiatives, delivered by knowledgeable and enthusiastic staff who are passionate about both their brand and ensuring that customers are satisfied. Thank you - a pleasure to shop at Richer Sounds! Paul
Date published: 2019-01-06
Rated 5 out of 5 by from Simply Amazing I’ve waited 10 years to upgrade from a 40” Sony LCD TV and Blu Ray player and I finally took the plunge on a Sony KD-55AF9 OLED TV and a Panasonic DP-UB9000 4K Ultra HD player from Richer Sounds in Bath. All I can say is WOW! The picture quality is fantastic and I’m seeing details in movie scenes that I’ve not seen before. Contrast is far superior as you would expect from my last set up. In addition, the sound is better than my previous TV which had a dedicated sound bar. Very pleased with my purchases and thankful for a great service and product knowledge from Max at the Bath store.
Date published: 2018-12-31
Rated 5 out of 5 by from Clearly better than the rest! I researched this set and checked various reviews, both professional and amateur, before buying this TV. Having 'upgraded' from a Sony LED 4K set to this OLED 4K I am not disappointed! The image quality is superb even before tweaking settings to 'calibrate' in my amateur way. The colour levels for all programmes are astonishing and sound is great too! I removed the centre speaker from my linked audio system to use the surface sound technology and it is wonderful. I calibrated the audio system for best performance and the sound was good the only additional tweak needed was to increase the centre speaker volume slightly but that is a personal thing. The overall result is that the image and audio combine to give a very immersive viewing platform that I cannot fault. Well done Sony and Richer Sounds!
Date published: 2018-12-18
Rated 5 out of 5 by from Super simplistic look Lovely modern design which looks great in the Living Room. Excellent picture and great sound so no need for any additional clutter from speakers etc. YouView and Android working well and proving very responsive. On delivery took up Netflix which looks and sounds excellent on this Sony.
Date published: 2018-12-17
Rated 5 out of 5 by from Great demonstration, customer service and product Great customer service and fantastic demo made me not want to shop around but buy in-store there and then. The high street experience still has a great deal to offer.
Date published: 2018-12-12
Rated 5 out of 5 by from Richer Great Sounds! Our new TV could have been bought at numerous outlets but we chose Richer Sounds in Guildford for 2 reasons. 1. Absolutely outstanding service and 2. Price match with no hassle. Since the purchase I have mentioned the service to many people and mostly the answer was ‘Oh really, dont know them or do they sell new TV’s and similar comments. My answer was try them I guarantee you will be happy!
Date published: 2018-12-03
Rated 5 out of 5 by from Perfect picture and stunning sound after you get it ,you don`t want to see nothing else
Date published: 2018-11-12
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£2,199 Were £2,299 from 14/12/18 to 02/03/19.
Sony BRAVIA KD55AF9BU is rated 4.6 out of 5 by 11.
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  • REVIEWS, PRODUCT

SAVE

£

100

6 Year Guarantee included

Our VIP club is completely FREE for ALL customers and comprises a fantastic set of privileges. Sign up instantly in-store or online

What you get

Full parts and labour cover
If your unit goes wrong we'll fix it . No quibbles and no fuss . (Excludes projector bulbs)

Like for like machine replacement if unit is unrepairable
If, for any reason, we are unable to repair your unit, we'll replace it . Naturally, models do change, so while we can't guarantee that it will be the same model, we do guarantee that it will have equivalent specifications

Lowest price guaranteed!

We’ll beat any genuine advertised price, even from the web & give you up to £100!

We're confident that our prices are amongst the very keenest out there, so we've made it as easy as pie to qualify for our Price Beat. Richer Sounds also guarantees to beat web prices, and Price Beat is even valid for 7 days after purchase, so if you've seen a cheaper price, let us know, and we'll happily beat that price by up to £100!

Products must be brand new, boxed, carry a comparable guarantee and be in stock at time of purchase. Richer Sounds price used to compare will be net of any voucher / trade in discounts.
T&Cs apply

Free UK delivery

Next day delivery and timed options available. Please see checkout for further details.

Buy now, pay later available
on purchases over £500

We offer 6 month interest free options. Call or ask in-store for details

For purchases over £500, pay a 10% deposit now and the balance in 6 months. Pay the balance in full before the end of the 6 months and there is no interest to pay whatsoever, just a one-off settlement fee of £29. Find out more

 Disabled assistance

Richer Sounds are happy to offer FREE delivery* on the vast majority of our products to blind, partially sighted and disabled customers. (*see our delivery page for T&Cs.)

Please place orders online, then contact webaftersales@richersounds.com who will advise on how to arrange the refund of your delivery charge.