Sony BRAVIA KD49XG8196BU 49 inch 4K Ultra HD HDR Smart LED Android TV YouView

Sony BRAVIA KD49XG8196BU

49 inch 4K Ultra HD HDR Smart LED Android TV YouView

In stock
Up to £100 off selected Sony soundbars *
Hot New Product!
£729 RRP £799

SAVE

£70

Stunning picture quality is just the start, with the feature packed Sony Bravia KD-49XG8196.

Superb colour from Triluminos display with 4K X-Reality Pro

Sony’s Triluminos screens display a full palette of colours in truly life-like form. Every hue and shade is richly and accurately recreated. Thanks to Sony's 4K X-Reality PRO technology, standard images from TV and other sources are taken as close to UHD 4K resolution as possible, for stunning clarity.

HDR support
HDR maximises picture quality, bringing detail to the darkest areas of the picture as well as making the overall image look more life-like than ever. With HDR10 and HLG formats covered, this Sony 49” TV is compatible with a wide range of HDR movies, games and TV.

The smoothest motion with Motionflow XR 400Hz
Fitted with Sony’s Motionflow XR 400Hz, the Sony KD-49XG8196 provides super-smooth motion, that's both crisp and steady. Whether you're watching a fast-moving action movie or sports event, this Sony 49 inch TV remains smooth and steady.

Android Oreo TV
Bringing together photos, music, movies, Internet and apps, the Sony Android system makes accessing a huge range of entertainment easy. The Oreo version makes searching for content easier as well as adding further customisation options and app editing.

Control your TV with Amazon Alexa or Google Assistant
Connect up your Amazon Alexia device and you get access to wide range of voice control options. Alter the volume, change the channel or input and more – all just by asking Alexa. Alternatively, connect a Google Home and use the Google Assistant to control the Android menu and find your favourites.

Make TV easy, with YouView
YouView is a popular innovation that brings together live and on demand TV in an effortless, intuitive way. The simple menu page lets you easily find live or catch-up programmes, without having to open separate apps.

Sleek design
Sporting a super-slim bezel and a smooth design, the KD49XG8196 looks every bit the quality product you’d expect from Sony. Neat details include the minimalist aluminium feet with built-in cable tidy – ensuring the Sony’s style is kept as clean as possible.

Get more from TV, with the versatile Sony Bravia KD-49XG8196.

6 Year Guarantee included
for VIPs

Our VIP club is completely FREE for ALL customers and comprises a fantastic set of privileges.

Sign up instantly in-store or here.
You can also read all about the benefits of our 6 Year Guarantees here.

Lowest price guaranteed!

We’ll beat any genuine advertised price, even from the web & give you up to £100!

We're confident that our prices are amongst the very keenest out there, so we've made it as easy as pie to qualify for our Price Beat. Richer Sounds also guarantees to beat web prices, and Price Beat is even valid for 7 days after purchase, so if you've seen a cheaper price, let us know, and we'll happily beat that price by up to £100!

Products must be brand new, boxed, carry a comparable guarantee and be in stock at time of purchase. Richer Sounds price used to compare will be net of any voucher / trade in discounts.
T&Cs apply

Free UK delivery

Next day delivery and timed options available. Please see checkout for further details.

Buy now, pay later available
on purchases over £500

We offer 6 month interest free options. Call or ask in-store for details

For purchases over £500, pay a 10% deposit now and the balance in 6 months. Pay the balance in full before the end of the 6 months and there is no interest to pay whatsoever, just a one-off settlement fee of £29. Find out more

 Disabled assistance

All products that are available to purchase on the Richer Sounds website can be delivered free to blind, partially sighted or those with a disability.

Please contact web after sales for more info.
For delivery of in-store only deals, please contact your local store for more details.
T&Cs apply - see our delivery page.
Want to wall mount your TV?

* Save £30 on the Sony HTX8500 soundbar, or £100 on the HTZF9 soundbar. Offer available in-store online or via Telesales, ends 30.09.2019. Offer excludes Clearance, Refurbished and Open Box products.


Stunning picture quality is just the start, with the feature packed Sony Bravia KD-49XG8196.

Superb colour from Triluminos display with 4K X-Reality Pro

Sony’s Triluminos screens display a full palette of colours in truly life-like form. Every hue and shade is richly and accurately recreated. Thanks to Sony's 4K X-Reality PRO technology, standard images from TV and other sources are taken as close to UHD 4K resolution as possible, for stunning clarity.

HDR support
HDR maximises picture quality, bringing detail to the darkest areas of the picture as well as making the overall image look more life-like than ever. With HDR10 and HLG formats covered, this Sony 49” TV is compatible with a wide range of HDR movies, games and TV.

The smoothest motion with Motionflow XR 400Hz
Fitted with Sony’s Motionflow XR 400Hz, the Sony KD-49XG8196 provides super-smooth motion, that's both crisp and steady. Whether you're watching a fast-moving action movie or sports event, this Sony 49 inch TV remains smooth and steady.

Android Oreo TV
Bringing together photos, music, movies, Internet and apps, the Sony Android system makes accessing a huge range of entertainment easy. The Oreo version makes searching for content easier as well as adding further customisation options and app editing.

Control your TV with Amazon Alexa or Google Assistant
Connect up your Amazon Alexia device and you get access to wide range of voice control options. Alter the volume, change the channel or input and more – all just by asking Alexa. Alternatively, connect a Google Home and use the Google Assistant to control the Android menu and find your favourites.

Make TV easy, with YouView
YouView is a popular innovation that brings together live and on demand TV in an effortless, intuitive way. The simple menu page lets you easily find live or catch-up programmes, without having to open separate apps.

Sleek design
Sporting a super-slim bezel and a smooth design, the KD49XG8196 looks every bit the quality product you’d expect from Sony. Neat details include the minimalist aluminium feet with built-in cable tidy – ensuring the Sony’s style is kept as clean as possible.

Get more from TV, with the versatile Sony Bravia KD-49XG8196.
Brand Sony
4K Ultra HD Yes
HDR Yes
BBC iPlayer Yes
Packaging Dimensions WxHxD 1188 x 776 x 141
Dimensions excluding stand WxHxD (mm) 1101 x 645 x 57
Dimensions including stand WxHxD (mm) 1101 x 704 x 262
Screen Size 49
Motion Processing Motionflow XR 400Hz
LED Backlight LED - Edge
Stand Yes - Fixed
Wall Mount Required VESA - 200 x 200
Local Dimming No
Camera No
Gesture Control No
Netflix 4K Streaming Yes
Maximum Stand Width (mm) 687
Panel Bit Depth 10 bit (8 + 2 FRC)
HDR Format HDR10, HLG
Analogue Tuner Yes
USB Video Playback Yes
USB Recording Yes
Headphone Socket Yes
Wireless Connection Yes
Full Web Browser Yes
Power Consumption - Standby 0.5
ARC - Audio Return Channel Yes
Touch Screen No
Voice Activated TV Yes
Twin Tuners No
HDMI 2.0 Yes
Screen Resolution 4k_ultra_hd
Panel Frequency (Hz) 50Hz
Pixel Resolution 3840 x 2160
Scart Sockets No
Speakers Yes
Digital Audio Output Yes - Optical
USB 3
Weight (KG) 11.8/12.4 (Without/With Stand)
Component No
Remote Control yes
Smartphone control Yes
HDMI 4_HDCP2_2_4
Quad Core Processor Yes
Power Consumption- Normal Use 77/120 (Standard/Rated)
Energy Efficiency Rating A
Power Consumption - Annual 107
DLNA Compliant Yes
  • bvseo_sdk, p_sdk, 3.2.0
  • CLOUD, getReviews, 7.86ms
  • REVIEWS, PRODUCT
  • bvseo-msg: HTTP status code of 404 was returned;
£729 RRP £799

SAVE

£70

  • bvseo_sdk, p_sdk, 3.2.0
  • CLOUD, getAggregateRating, 9.04ms
  • REVIEWS, PRODUCT
  • bvseo-msg: HTTP status code of 404 was returned;
Buy in-store Click for store details. Please call & check stock if making special journey. Buy by phone Call our UK based team on 0333 900 0093

6 Year Guarantee included
for VIPs

Our VIP club is completely FREE for ALL customers and comprises a fantastic set of privileges.

Sign up instantly in-store or here.
You can also read all about the benefits of our 6 Year Guarantees here.

Lowest price guaranteed!

We’ll beat any genuine advertised price, even from the web & give you up to £100!

We're confident that our prices are amongst the very keenest out there, so we've made it as easy as pie to qualify for our Price Beat. Richer Sounds also guarantees to beat web prices, and Price Beat is even valid for 7 days after purchase, so if you've seen a cheaper price, let us know, and we'll happily beat that price by up to £100!

Products must be brand new, boxed, carry a comparable guarantee and be in stock at time of purchase. Richer Sounds price used to compare will be net of any voucher / trade in discounts.
T&Cs apply

Free UK delivery

Next day delivery and timed options available. Please see checkout for further details.

Buy now, pay later available
on purchases over £500

We offer 6 month interest free options. Call or ask in-store for details

For purchases over £500, pay a 10% deposit now and the balance in 6 months. Pay the balance in full before the end of the 6 months and there is no interest to pay whatsoever, just a one-off settlement fee of £29. Find out more

 Disabled assistance

All products that are available to purchase on the Richer Sounds website can be delivered free to blind, partially sighted or those with a disability.

Please contact web after sales for more info.
For delivery of in-store only deals, please contact your local store for more details.
T&Cs apply - see our delivery page.
Want to wall mount your TV?