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LOEWE bild i.77 dr+

77 inch OLED 4K Ultra HD HDR Smart TV
£5,999
Custom Installation

To get the most out of this product we recommend our expert design and installation service. Find out more.

Disabled assistance

All products that are available to purchase on the Richer Sounds website can be delivered free to blind, partially sighted or those with a disability. Find out more

Please contact web after sales for more info.
For delivery of in-store only deals, please contact your local store for more details.
Ts&Cs apply - see our delivery page.

Disabled assistance

All products that are available to purchase on the Richer Sounds website can be delivered free to blind, partially sighted or those with a disability. Find out more

Please contact web after sales for more info.
For delivery of in-store only deals, please contact your local store for more details.
Ts&Cs apply - see our delivery page.
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Stunning style and sumptuous picture make the Loewe bild i.77 dr+ a compelling choice in the premium TV market.

Big and beautiful
The Loewe bild i.77 dr+ is the largest in the range and has a cinematic presence in all but the largest rooms. The sleek style and fastidious design looks better than ever when super-sized and is matched by the picture quality, too. Featuring an OLED screen, Dolby Vison and Interior auto-dimming, it looks stunning with all types of content and in any room.

OLED picture excellence
For the very best in picture contrast and realism, this Loewe 77 inch TV uses top quality, OLED screen technology. Unlike LED screens, OLED doesn't require backlighting, so the colour is consistent right across the screen, with greatly enhanced contrast levels. Interior auto-dimming (OPC) means that it adapts to all types of lighting conditions, maximising the contrast levels for the most natural picture possible.

Dolby Vision and Cinema Mode for sumptuous detail
For the most cinematic images, the Loewe is compatible with HDR10 and Dolby Vision. Dolby Vision optimises the HDR format to give the sharpest, most accurate images possible. It’s also a leading format in Hollywood and cinemas, making it the ideal match for movies. For the best possible movie colour, at the press of a button, simply select Cinema Mode and enjoy crystal-clear clarity and lifelike colour.

Loewe os7 smart TV
With its responsive os7 operating system, this Loewe gives you quick and easy access to the best in Smart TV and more. With its informative home screen, you get access to video-on-demand, media libraries, music, Internet and streaming services. Working with the app store from VIDAA, there’s access to a wide range of streaming services. There’s also one-touch, direct remote control access to the most popular apps - Netflix, Disney+, YouTube, Amazon Prime Video and more.

‘Invisible sound’ with upgrade potential
Discreetly hidden around the TV, the bild i uses a multi-speaker array to deliver spacious and clear sound. A 7-band eq lets you tune the audio to best suit your room and personal taste. For a more cinematic sound, Loewe offer upgraded soundbars and subwoofers from their klang range.

Record your favourite programmes via the built-in 1TB storage
Thanks to its built-in 1TB memory, you can record your favourite programmes from Freeview HD, without the need for a separate device. The DR+ drive system also lets you pause live TV and continue when you’re ready.

360 degrees of style
Elegant and timeless, the bild i.77’s design will stand the test of time. A detachable panel at the rear hides cables, meaning that even when placed in a freestanding environment, the TV’s clean lines remain smooth and uncluttered. The TV comes supplied with a sleek table-top stand, with a range of floorstands and wall brackets available as extra cost options.

Extensive connectivity
Fitted with four HDMI 2.1 sockets, the Loewe is compatible with a wide range of formats, including eARC. This makes it ideal for use with the latest soundbars, games consoles and UHD Blu-ray players. There are also four USB sockets (2 x USB 3.0) – ideal for connecting a wide range of media devices. Mini TOSLINK and analogue 3.5mm outputs let you connect up to older audio components.

Enjoy TV from a style icon, with the Loewe bild i.77 dr+.

Please note, this Smart TV features third party Apps. These Apps may be modified or withdrawn at any time. There may also be a delay in launching some of the featured Apps. Catch-up TV Apps may vary by region. The function and availability of apps is not covered by the manufacturer’s or Richer Sounds’ guarantee.
Screen
OLED
Yes
Screen Size
77"
Screen Technology
OLED
Picture Quality
Pixel Resolution
3840 x 2160
HDR
Yes
HDR Formats
Dolby Vision, HDR10, HLG
Panel Frequency
120 Hz
Response Time
1.0000
Display
Screen Resolution
4K Ultra HD
Smart Features
Full Web Browser
Yes
Netflix 4K Streaming
Yes
Smartphone control
Yes
Connectivity
ARC - Audio Return Channel
Yes - eARC
Bluetooth
Yes
HDMI
4
Headphone Socket
Yes
USB
4
Wi-Fi Built In
Yes
Wi-Fi
Yes
General
Manufacturer's Warranty
5 years
Tuner
Analogue Tuner
Yes
Audio
Speakers
2 x 20W / 2 x 40W
Features
Dolby Atmos
Yes
USB Video Playback
Yes
Energy Consumption
Power Consumption - Standby
0.3W
Dimensions
VESA Fittings
300 x 200
Wall Mount Required
VESA - 300 x 200
Accessories
Remote Control
Yes
Stand
Manually Rotatable (+/– 110°)
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  • Representative 21.9% APR (variable)
  • Purchase rate 21.9% p.a. (variable)
  • Assumed credit limit £1,200
Subject to status. Terms and conditions apply. Richer Sounds Limited acts as a broker and offers credit solely from PayPal (Europe) S.a rl et Ice, S.C.A, 22-24 Boulevard Royal, L-2449, Luxembourg.
Klarna Payment Badge

Pay in 3 interest-free payments so you can spread the cost. No fees when you pay on time.

  • Add item(s) to your cart (up to £1500)
  • Go to checkout and choose Klarna 
  • Enter your debit or credit card information.
  • To check your eligibility, Klarna will perform a soft search with a credit reference agency. This will not affect your credit score.
  • Spread the cost in 3 interest-free payments. The first payment is made at point of purchase, with the remaining 2 payments scheduled automatically every 30 days. No fees when you pay on time.

You must be 18+ to use this credit offer. Credit subject to status. T&Cs apply. Klarna uses soft searches with credit reference agencies. These do not affect your credit rating. Missed payments can affect your ability to use Klarna. Pay in 3 installments complete terms.

Buy now, pay later available in-store or by phone, on most items over £500 *exclusions apply

We offer 6 and 10-month options.

Call your local store or our telesales team for details

For purchases over £500, you can settle the balance in 6 months, and in 10 months on purchases over £1000 and pay no interest whatsoever. If you settle part of your loan in the deferral period you won’t pay interest on that part. You can still pay off the loan sooner if you make additional payments. If you’d rather spread the cost over 36 months, you can set up a loan repayment plan when the payment-free period comes to an end at 19.9% APR representative. Subject to application, financial circumstances and borrowing history. Ts&Cs apply. Richer Sounds Limited acts as a credit broker and not the lender. Creation Consumer Finance Limited acts as the lender. Find out more information and eligibility criteria here.