All products that are available to purchase on the Richer Sounds website can be delivered free to blind, partially sighted or those with a disability. Find out more
Please contact web after sales for more info. For delivery of in-store only deals, please contact your local store for more details. Ts&Cs apply - see our delivery page.
Disabled assistance
All products that are available to purchase on the Richer Sounds website can be delivered free to blind, partially sighted or those with a disability. Find out more
Please contact web after sales for more info. For delivery of in-store only deals, please contact your local store for more details. Ts&Cs apply - see our delivery page.
Delivering cinematic vision from its XR OLED screen, the Sony BRAVIA XR77A80LU is a master of home entertainment.
Impressive technology – made better Always a first choice for movies, streaming and gaming, the Sony BRAVIA XR77A80LU has evolved to make it an even better all-rounder. A new Gaming Menu enhances the gaming experience, while the latest Google TV and BRAVIA CORE streaming makes Smart TV higher quality and more comprehensive than ever. Best of all, whatever you watch looks sensational on the glorious XR OLED screen.
OLED optimised by Cognitive Processor XR for outstanding realism With over eight million, self-illuminating pixels, OLED delivers exquisite image detail. For the deepest blacks, peak brightness and greatest contrast, it’s still the technology to beat. Add Sony’s powerful XR Picture Processing, however, and you get OLED – optimised to the max. The powerful XR Picture processing maximises OLED’s potential, meaning you get an even brighter and more detailed picture.
Extended colour volume and brightness, featuring XR Triluminos Pro Powered by the Cognitive Processor XR, XR Triluminos Pro reproduces the widest range of colours, in the most natural shades possible. For the highest levels of contrast and detail, XR OLED Contrast Pro adjusts the brightness to give brighter peaks and more detail within darker areas.
Less blur and smoother images Sony’s XR Clear Image uses zone and frame analysis to minimise noise and blur. Keeping the millions of pixels in check, Sony’s XR OLED Motion technology keeps the action flowing smoothly. It also minimises blur, using powerful processing to strike the perfect balance between ultimate detail and the smoothest motion.
Picture quality as the creator intended – IMAX Enhanced, Dolby Vision and Calman Ready Compatible with a wide range of technologies, the BRAVIA XR77A80LU reproduces visuals, just as the creator intended. IMAX Enhanced and Dolby Vision compatibility help deliver cinematic vision. Calman Ready, this TV is also ideal for those who wish to calibrate their TV to truly professional levels. If you’re a boxset and movie fan, you’ll love NACM (Netflix Adaptive Calibrated Mode). NACM works with BRAVIA XR’s ambient light optimisation, adjusting the picture brightness to best show the drama in your room’s lighting conditions.
Works with BRAVIA CAM* The optional BRAVIA CAM (extra cost option), is the innovative camera that does so much more than just video calls. BRAVIA CAM recognises where viewers are sitting and optimises the picture brightness to best suit the lighting conditions. Sound is optimised, too, giving you clearer dialogue and more accurate tracking. It also facilitates the use of gesture control, letting you change channel or adjust volume using simple gestures. All this plus it still functions with your TV to make it the ultimate device for video calls.
*Sound, brightness and gesture functions due later in 2023 via firmware update.
Sound to match the action, with Acoustic Surface Audio+ Sony’s unique Acoustic Surface Audio+ speaker system enhances the sync between what you see and what you hear. Vibrating actuators positioned behind the screen pinpoint the sound to the action, heightening the sense of connection and realism.
XR Surround and 360 Spatial Sound Personaliser for enveloping sound XR Surround with 3D Surround Upscaling takes a regular audio signal and creates a virtual surround sound effect – making you feel more immersed in the action. Combine this TV with Sony’s SRS-NS7 wearable speaker or selected headphones and enjoy Dolby Atmos and simulated surround sound via 360 Spatial Sound.
Boost with a soundbar Add a compatible Sony soundbar and enjoy sound that is more than the sum of the parts. With Acoustic Centre Sync, TV and soundbar combine to produce the clearest speech possible. A compatible Sony soundbar also improves the sound’s scale, realism and spaciousness, taking the audio to a new dimension.
New gaming features From the makers of the PS5, here’s a TV that gives you more customisation with games than ever. With a new gaming menu, it’s easier to access your game status, settings and assist functions. This TV also makes the perfect screen for your PS5. Whether you’re gaming or watching a movie on your PS5, the TV automatically adjusts to optimise the picture and settings. Auto HDR Tone Mapping and Auto Genre Picture Mode mean your PS5 is served better than ever by this Sony TV.
Google TV Using Google’s world-class interface, Google TV makes accessing this Sony TV’s smart features a breeze. Providing access to over 700,000 movies and TV episodes and over 10,000 apps and games, Google TV covers all the Smart entertainment you need. With access to Netflix, YouTube, Amazon Prime, Apple TV and Disney+, all your favourite streaming services are covered. Customise your home screen with the apps you use the most, enjoy recommendations, curate your movie nights and even add to your watch list via your smartphone – Google TV makes sense of Smart TV.
Hands-free voice control your TV Featuring Google Assistant built-in, this Sony TV effortlessly becomes part of your Google/Android home network. The built-in mic lets you search, hands-free. If you prefer to use a different platform, the Sony is compatible, too. Apple AirPlay and HomeKit compatibility makes it possible to integrate with your Apple system. Support for Amazon Alexa devices also means you can voice control via your existing Alexa device.
BRAVIA CORE – cinematic streaming Sony’s BRAVIA CORE is a premium streaming service that’s a cut above the rest. With hundreds of movies, from classics to the latest releases, BRAVIA CORE has something for everyone. Compatible with resolution up to 4K HDR, detail is pin-sharp. Sony’s Pure Stream system streams movies at up to 80Mbps – similar to a 4K UHD Blu-ray player – against the average of 15-25Mbps. It’s also compatible with IMAX Enhanced, giving you the most cinematic sound and vision.
3-way multi-position stand Supplied with a 3-way, multi-position stand, the BRAVIA XR-77A80LU is ideal for all types of installation. Dedicated settings are available for use on a narrow support (feet positioned closer together), with soundbar (higher and further apart) or in the standard, low profile position.
See incredibly life-like images, with the Sony BRAVIA XR77A80LU.
Please note, this Smart TV features third party Apps. These Apps may be modified or withdrawn at any time. There may also be a delay in launching some of the featured Apps. Catch-up TV Apps may vary by region. The function and availability of apps is not covered by the manufacturer’s or Richer Sounds’ guarantee.
Please note: This TV does not feature the Freeview Play catch-up service.
OFFER 1 Get £100 OFF a Sony HT-A3000 Dolby Atmos soundbar when bought with this TV. Simply add both items to your basket and use voucher code 100HTA3000 or mention when you call / visit. Offer available from our stores, from our telesales team, and online. Valid until 23:59 on 30.06.24, or while stocks last. Offer excludes Clearance, Refurbished and Open Box products.
OFFER 2 Get £30 off a Sony UBPX800M2 4K Blu-ray player when bought with this TV. Simply add both items to your basket and use code 30UBPX800MK2 or mention when you call / visit. Offer available from our stores, telesales team, and online. Offer ends 23:59 on 30.06.24 or while stocks last. Excludes Clearance, Refurbished and Open Box products.
OFFER 3 12 months 0% Interest Free Credit is available on this product. Available from our stores by appointment, phone or video call or from our telesales team - please call for details. Terms and conditions apply. Subject to application, financial circumstances and borrowing history. Richer Sounds Limited acts as the credit broker and not the lender, finance is provided by Creation Consumer Finance LTD. Click here for more info. Offer excludes Clearance, Refurbished and Open Box products.
Rated 3 out of
5 by
Fitzy27 from
Good quality but rxspensivePurchased this TV to replace my old Sony LED tv. Always had Sony and have been impressed by them. Unfortunately this tv is great but I feel the picture quality is not much different to my 2009 tv. Have good quality hdmi cables etc. the sound is not worth the extra monies for speakers in the screen. I use a Bose sound bar which is awesome. Don’t get me wrong it’s a fantastic tv but don’t feel it’s worth the money I spent on it. May look at using another supplier model in the future. Have a number of Sony products tv, sound bar and camera. Paid good money but after some research they are better products on the market. May reconsider using Sony again
Date published: 2024-04-24
Rated 5 out of
5 by
Philidas from
Great FeaturesQuality product. Having to replace my previous Sony Tv due to it's age, this tv. is a an upgrade to my last and so much better. I would definitely choose a Sony again and recommend it to anybody.
Date published: 2024-04-23
Rated 3 out of
5 by
Geedee from
Nice tv ... can be a bit slow at timesFor a tv of flag ship status and the price they are ...they should come as standard with a smart brushed steel back lit remote ..... BUT IT DONT!! ..... SAD when you get only the cheap black plastic one....
It's almost like .... hay!! Buy our top of the range tv ....then buy a better back lit remote later !!
Date published: 2024-04-23
Rated 5 out of
5 by
Rod 85 1938 from
Great picture and soundsHad this Sony to for just over a month, still getting to know about all its features, playing through a Sky
Q Box so have not used the Google voice control!! Am I losing out by not using Google, was informed
if I did use Googl I would be inundated with advertising, is this correct?
Date published: 2024-04-22
Rated 5 out of
5 by
Twoshortfingers from
Brilliant TVThe new TV compared to the old set, is a million times better picture wise and sound.
Date published: 2024-04-22
Rated 5 out of
5 by
meblade from
Great picture, great soundBrought this tv last month. As been looking for the last 6 months on what to buy … glad I treated myself to this as so happy with sound . Picture..
Date published: 2024-04-22
Rated 5 out of
5 by
Steve 987 from
Quality televisionBought this tv to replace existing 3 Yr old Sony tv. Well pleased with the new tv and the progress in performance over the existing set. Disappointed that Sony wouldn't help me with the purchase of the replacement, as it was still under guarantee.
Date published: 2024-04-22
Rated 5 out of
5 by
Tq13 from
Brilliant TVFantastic picture quality black colour is stunning
Subject to status. Terms and conditions apply. Richer Sounds Limited acts as a broker and offers credit solely from PayPal (Europe) S.a rl et Ice, S.C.A, 22-24 Boulevard Royal, L-2449, Luxembourg.
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For purchases over £500, you can settle the balance in 6 months, and in 10 months on purchases over £1000 and pay no interest whatsoever. If you settle part of your loan in the deferral period you won’t pay interest on that part. You can still pay off the loan sooner if you make additional payments. If you’d rather spread the cost over 36 months, you can set up a loan repayment plan when the payment-free period comes to an end at 19.9% APR representative. Subject to application, financial circumstances and borrowing history. Ts&Cs apply. Richer Sounds Limited acts as a credit broker and not the lender. Creation Consumer Finance Limited acts as the lender. Find out more information and eligibility criteria here.
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https://www.richersounds.com/sony-bravia-xr77a80lu.html1017054Sony BRAVIA XR77A80LUhttps://www.richersounds.com/media/catalog/product/4/1/417795_e85e.jpg29992999GBPInStock/TV & Projectors/TVs & Accessories/TVs/4K Ultra HD TVs/TV & Projectors/TVs & Accessories/TVs/All TVs/Brands/Custom Installation/Brands/Custom Install - Media Rooms/TV & Projectors/TVs & Accessories/TVs/Gaming TVs/TV & Projectors/TVs & Accessories/TVs/HDR TVs/New TV Ranges/New TV Ranges/New TV Sony/TV & Projectors/TVs & Accessories/TVs/OLED TVs/TV & Projectors/TVs & Accessories/TVs by Screen Size/Over 70" TVs/TV & Projectors/TVs & Accessories/TVs by Brand/Sony TVs/TV & Projectors/TVs & Accessories/TVs/TV & Projectors/TVs & Accessories/TV & Projectors/TVs & Accessories/TVs by Brand/TV & Projectors/TVs & Accessories/TVs by Screen Size/Brands/TVs - Sony/TV & Projectors/TV & Projectors/TVs & Accessories/TVs/Interest-Free TVs/Brands/Interest Free TVs & Projectors/TV & Projectors/TVs & Accessories/TVs/Interest-Free TVs & Projectors/TV & Projectors/TVs & Accessories/TVs/Premium TVs/Brands/BF Sony TV<span style="font-size:16.5px;font-weight:bold;">Delivering cinematic vision from its XR OLED screen, the Sony BRAVIA XR77A80LU is a master of home entertainment.</span><br><br><b style="”font-weight:bold;”">Impressive technology – made better</b><br>Always a first choice for movies, streaming and gaming, the Sony BRAVIA XR77A80LU has evolved to make it an even better all-rounder. A new Gaming Menu enhances the gaming experience, while the latest Google TV and BRAVIA CORE streaming makes Smart TV higher quality and more comprehensive than ever. Best of all, whatever you watch looks sensational on the glorious XR OLED screen.<br><br><b style="”font-weight:bold;”">OLED optimised by Cognitive Processor XR for outstanding realism</b><br>With over eight million, self-illuminating pixels, OLED delivers exquisite image detail. For the deepest blacks, peak brightness and greatest contrast, it’s still the technology to beat. Add Sony’s powerful XR Picture Processing, however, and you get OLED – optimised to the max. The powerful XR Picture processing maximises OLED’s potential, meaning you get an even brighter and more detailed picture.<br><br><b style="”font-weight:bold;”">Extended colour volume and brightness, featuring XR Triluminos Pro</b><br>Powered by the Cognitive Processor XR, XR Triluminos Pro reproduces the widest range of colours, in the most natural shades possible. For the highest levels of contrast and detail, XR OLED Contrast Pro adjusts the brightness to give brighter peaks and more detail within darker areas.<br><br><b style="”font-weight:bold;”">Less blur and smoother images </b><br>Sony’s XR Clear Image uses zone and frame analysis to minimise noise and blur. Keeping the millions of pixels in check, Sony’s XR OLED Motion technology keeps the action flowing smoothly. It also minimises blur, using powerful processing to strike the perfect balance between ultimate detail and the smoothest motion.<br><br><b style="”font-weight:bold;”">Picture quality as the creator intended – IMAX Enhanced, Dolby Vision and Calman Ready</b><br>Compatible with a wide range of technologies, the BRAVIA XR77A80LU reproduces visuals, just as the creator intended. IMAX Enhanced and Dolby Vision compatibility help deliver cinematic vision. Calman Ready, this TV is also ideal for those who wish to calibrate their TV to truly professional levels. If you’re a boxset and movie fan, you’ll love NACM (Netflix Adaptive Calibrated Mode). NACM works with BRAVIA XR’s ambient light optimisation, adjusting the picture brightness to best show the drama in your room’s lighting conditions.<br><br><b style="”font-weight:bold;”">Works with BRAVIA CAM*</b><br>The optional BRAVIA CAM (extra cost option), is the innovative camera that does so much more than just video calls. BRAVIA CAM recognises where viewers are sitting and optimises the picture brightness to best suit the lighting conditions. Sound is optimised, too, giving you clearer dialogue and more accurate tracking. It also facilitates the use of gesture control, letting you change channel or adjust volume using simple gestures. All this plus it still functions with your TV to make it the ultimate device for video calls.<br><br>*Sound, brightness and gesture functions due later in 2023 via firmware update.<br><br><b style="”font-weight:bold;”">Sound to match the action, with Acoustic Surface Audio+ </b><br>Sony’s unique Acoustic Surface Audio+ speaker system enhances the sync between what you see and what you hear. Vibrating actuators positioned behind the screen pinpoint the sound to the action, heightening the sense of connection and realism.<br><br><b style="”font-weight:bold;”">XR Surround and 360 Spatial Sound Personaliser for enveloping sound</b><br>XR Surround with 3D Surround Upscaling takes a regular audio signal and creates a virtual surround sound effect – making you feel more immersed in the action. Combine this TV with Sony’s SRS-NS7 wearable speaker or selected headphones and enjoy Dolby Atmos and simulated surround sound via 360 Spatial Sound.<br><br><b style="”font-weight:bold;”">Boost with a soundbar</b><br>Add a compatible Sony soundbar and enjoy sound that is more than the sum of the parts. With Acoustic Centre Sync, TV and soundbar combine to produce the clearest speech possible. A compatible Sony soundbar also improves the sound’s scale, realism and spaciousness, taking the audio to a new dimension.<br><br><b style="”font-weight:bold;”">New gaming features</b><br>From the makers of the PS5, here’s a TV that gives you more customisation with games than ever. With a new gaming menu, it’s easier to access your game status, settings and assist functions. This TV also makes the perfect screen for your PS5. Whether you’re gaming or watching a movie on your PS5, the TV automatically adjusts to optimise the picture and settings. Auto HDR Tone Mapping and Auto Genre Picture Mode mean your PS5 is served better than ever by this Sony TV.<br><br><b style="”font-weight:bold;”">Google TV</b><br>Using Google’s world-class interface, Google TV makes accessing this Sony TV’s smart features a breeze. Providing access to over 700,000 movies and TV episodes and over 10,000 apps and games, Google TV covers all the Smart entertainment you need. With access to Netflix, YouTube, Amazon Prime, Apple TV and Disney+, all your favourite streaming services are covered. Customise your home screen with the apps you use the most, enjoy recommendations, curate your movie nights and even add to your watch list via your smartphone – Google TV makes sense of Smart TV.<br><br><b style="”font-weight:bold;”">Hands-free voice control your TV</b><br>Featuring Google Assistant built-in, this Sony TV effortlessly becomes part of your Google/Android home network. The built-in mic lets you search, hands-free. If you prefer to use a different platform, the Sony is compatible, too. Apple AirPlay and HomeKit compatibility makes it possible to integrate with your Apple system. Support for Amazon Alexa devices also means you can voice control via your existing Alexa device.<br><br><b style="”font-weight:bold;”">BRAVIA CORE – cinematic streaming</b><br>Sony’s BRAVIA CORE is a premium streaming service that’s a cut above the rest. With hundreds of movies, from classics to the latest releases, BRAVIA CORE has something for everyone. Compatible with resolution up to 4K HDR, detail is pin-sharp. Sony’s Pure Stream system streams movies at up to 80Mbps – similar to a 4K UHD Blu-ray player – against the average of 15-25Mbps. It’s also compatible with IMAX Enhanced, giving you the most cinematic sound and vision.<br><br><b style="”font-weight:bold;”">3-way multi-position stand</b><br>Supplied with a 3-way, multi-position stand, the BRAVIA XR-77A80LU is ideal for all types of installation. Dedicated settings are available for use on a narrow support (feet positioned closer together), with soundbar (higher and further apart) or in the standard, low profile position.<br><br>See incredibly life-like images, with the Sony BRAVIA XR77A80LU.<br><br>Please note, this Smart TV features third party Apps. These Apps may be modified or withdrawn at any time. There may also be a delay in launching some of the featured Apps. Catch-up TV Apps may vary by region. The function and availability of apps is not covered by the manufacturer’s or Richer Sounds’ guarantee.<br><br>Please note: This TV does not feature the Freeview Play catch-up service.Sony00SONY-XR77A80LUadd-to-cartsku:SONY-XR77A80LUmanufacturerdescription:Sonywarrantycode:5 Year Sony TV Guarantee - Free, 6th Year TV Extension - Freecategory_description:77 inch OLED 4K Ultra HD HDR Smart TV Freesatbrand:Sonymanufacturer_model:XR77A80LUpre_amplifier:Noproduct_status:Currentpromo_copy_line:• Get £100 OFF the Sony HT-A3000 Soundbar when you buy this Sony TV<br><br>• Get £30 off a Sony UBPX800M2 Blu-ray player when bought with this TV<BR><BR> • 12 months interest-free credit available. Click here<br><br>purchaseonlinestatus:WSsrp:2999.000000vipprice:0.000000Sony77 inch OLED 4K Ultra HD HDR Smart TV FreesatSonyXR77A80LUNoCurrent• Get £100 OFF the Sony HT-A3000 Soundbar when you buy this Sony TV<br><br>• Get £30 off a Sony UBPX800M2 Blu-ray player when bought with this TV<BR><BR> • 12 months interest-free credit available. Click here<br><br>WSSONY-XR77A80LU2999.0000000.0000005 Year Sony TV Guarantee - Free, 6th Year TV Extension - FreeNoYesNoYes12 MonthNoYes - 3 PositionsYes - ARM Cortex-A73No0.570" +Freesat, FreeviewYesVESA - 300 x 300YesYesYesYes40 Hz - 120 Hz10 bitsYesNoNoOptional - BRAVIA CAMYes - eARCYesYesNo1858 x 1130 x 188YesYes1385YesDolby Vision, HDR10, HLG1722 x 998 x 54 1722 x 1069 x 385142G121ENoYesYesYes34.8/36 (Without/With Stand)4 (HDCP 2.2 - 4)16 GBYesNoYesNoYes - Optical<p style="font-size:16px;color:#ff281e;font-weight:bold;">One per customer / household.</p><hr><p style="font-size:18px;color:#ff281e;font-weight:900;">Incredible offers on this TV!</p><br><span style="color: rgb(255, 40, 30); font-size: 16px; font-weight: 900;">OFFER 1</span><br> <span style="font-size:16px;font-weight:700;color:#ff281e;">Get £100 OFF a Sony <span style="text-decoration-line: underline;"><a href="https://www.richersounds.com/sony-ht-a3000.html" target="_blank">HT-A3000</a></span> Dolby Atmos soundbar when bought with this TV.</span> Simply add both items to your basket and use voucher code 100HTA3000 or mention when you call / visit. Offer available from <span style="text-decoration-line: underline;"><a href="https://www.richersounds.com/storefinder" target="_blank">our stores</a></span>, from our <span style="text-decoration-line: underline;"><a href="https://www.richersounds.com/stores/telesales" target="_blank">telesales team</a></span>, and online. Valid until 23:59 on 30.06.24, or while stocks last. Offer excludes Clearance, Refurbished and Open Box products.<br><br> <span style="color: rgb(255, 40, 30); font-size: 16px; font-weight: 900;">OFFER 2</span><br><span style="font-size:16px;font-weight:700;"> Get £30 off a <a href="https://www.richersounds.com/sony-ubpx800m2-black.html" target="_blank" style="text-decoration-line: underline;">Sony UBPX800M2</a> 4K Blu-ray player when bought with this TV. </span>Simply add both items to your basket and use code 30UBPX800MK2 or mention when you call / visit. Offer available from <span style="text-decoration-line: underline;"><a href="https://www.richersounds.com/storefinder" target="_blank">our stores</a></span>, <span style="text-decoration-line: underline;"><a href="https://www.richersounds.com/stores/telesales/" target="_blank">telesales team</a></span>, and online. Offer ends 23:59 on 30.06.24 or while stocks last. Excludes Clearance, Refurbished and Open Box products.<br><br><span style="color: rgb(255, 40, 30); font-size: 16px; font-weight: 900;">OFFER 3</span><br><span style="font-size:16px;font-weight:700;"> 12 months 0% Interest Free Credit is available on this product. Available from <span style="text-decoration-line: underline;"><a href="https://www.richersounds.com/storefinder" target="_blank">our stores</a></span> by appointment, <span style="text-decoration-line: underline;"><a href="https://www.richersounds.com/storefinder" target="_blank">phone</a></span> or video call or from our <span style="text-decoration-line: underline;"><a href="https://www.richersounds.com/stores/telesales" target="_blank">telesales team</a></span> - please call for details. </span>Terms and conditions apply. Subject to application, financial circumstances and borrowing history. Richer Sounds Limited acts as the credit broker and not the lender, finance is provided by Creation Consumer Finance LTD. <br><a href="https://www.richersounds.com/information/interest-free_credit_hi-fi_av" target="_blank" style="font-size: 12px; text-decoration-line: underline;">Click here for more info.</a><span style="color: rgb(103, 118, 138); font-size: 12px;"> Offer excludes Clearance, Refurbished and Open Box products. </span><hr><p style="font-weight: 700;"><span style="font-weight: 700; font-size: 16px; color: rgb(255, 40, 30);">Make the most of your TV. View our hottest deals on <a href="https://www.richersounds.com/tv-projectors/tvs-accessories/tv-accessories/tv-brackets.html" target="_blank">TV brackets</a>, and <a href="https://www.richersounds.com/tv-projectors/tvs-accessories/tv-accessories.html" target="_blank">TV accessories</a>.</span></p><hr><p style="font-weight: 700;"></p>screen_size2389.0000002549.000000Yes1NoNoNoNoNoNo300 x 300No60.0000Yes2OLEDNoXR OLED Motion10100Hz3840 x 2160Dolby Vision, HDR10, HLG4K Ultra HD77"OLEDQuad Core ProcessorYesYouviewNoNoNoNoNoNoNoNoNoNoNoNoNoNoNoNoNo