• bvseo_sdk, p_sdk, 3.2.1
  • CLOUD, getAggregateRating, 15.46ms
  • REVIEWS, PRODUCT
  • bvseo-msg: HTTP status code of 404 was returned;

LG OLED97G29LA

97 inch OLED Evo 4K Ultra HD HDR Smart TV
£24,999
Custom Installation

To get the most out of this product we recommend our expert design and installation service. Find out more.

Disabled assistance

All products that are available to purchase on the Richer Sounds website can be delivered free to blind, partially sighted or those with a disability. Find out more

Please contact web after sales for more info.
For delivery of in-store only deals, please contact your local store for more details.
Ts&Cs apply - see our delivery page.

Disabled assistance

All products that are available to purchase on the Richer Sounds website can be delivered free to blind, partially sighted or those with a disability. Find out more

Please contact web after sales for more info.
For delivery of in-store only deals, please contact your local store for more details.
Ts&Cs apply - see our delivery page.
Found a better price?Found a better price?
VIP ClubVIP Club
Today's Hottest OffersToday's Hottest Offers
Want to wall mount your TV?Want to wall mount your TV?
Compare (3 max)
As the biggest OLED TV to date, the LG OLED97G29LA has a truly cinematic appeal.

The best made bigger
Always the first choice for clarity and depth, OLED screens are now bigger than ever. This 97 inch OLED is the largest yet and truly cinematic. At nearly four times the size of a 50 inch screen, you’ll be drawn into the picture like never before – just like being at the cinema.

Evo - enhanced
LG’s Evo panel maximised OLED’s already impressive picture performance. Brighter and clearer than ever, Evo is a big step up. Now, even Evo has just got better. With this LG 97 inch TV, you get new heat dissipation technology, which makes the picture even brighter than the original Evo screen. For lifelike, brilliant images, the LG OLED97G29LA is simply the best of the best.

Made for the wall – Gallery design
No deeper than a typical heating controller, this slimline, ‘Gallery’ design TV takes pride of place in your room, without dominating it. The latest G-series OLED TVs have a slimmer bezel for even sleeker style. The built-in wall bracket mounts the TV flush to the wall, giving this TV a stunning appearance.

Alpha 9 Gen 5 processing for improved sound and vision
Now in its fifth generation, LG’s mighty Alpha 9 processor optimises sound and vision for spectacular results. Using AI technology, the picture and sound are optimised to best suit the genre – be it movies, sport, gaming or regular TV. With enhancements to picture tone-mapping, background enhancement and upscaling, picture processing is more advanced than ever. Virtual sound channel up-mixing increases from 5.1.2 to 7.1.2, giving an even more enveloping sound on the LG OLED97G29LA.

AI Picture /Sound Pro for professional sound and vision
Using a huge database of over one million visual date points, AI Picture Pro uses deep-learning algorithms to recognise content, remove noise and optimise the picture. AI Sound Pro leans from more than 17 million audio data points, identifying voices, effects and frequencies. From here, it optimises the sound by genre, giving a more natural sound quality.

Ultimate detail - Dolby Vision IQ
For ultimate detail, in all environments, this LG OLED features Dolby Vision IQ. Dolby Vision IQ version uses data within the signal and light sensors inside the TV to adjust the picture quality for the best contrast. This improves the picture’s brightness, without ‘washing out’ the depth. You get a consistent picture quality, however light or dark your room is. Whether you’re watching a brightly lit sports event or moody movie, Dolby Vision IQ adjusts to suit.

See the picture exactly as originally intended, with Filmmaker Mode
If you’re mad about movies, you’ll love Filmmaker Mode. Designed in collaboration with filmmakers and Hollywood studios, Filmmaker Mode lets you experience the cinematic vision, exactly as the director intended. Overriding the TV’s own motion and picture processing, Filmmaker Mode presents the correct aspect ratio, colour and frame rate – just as the filmmakers intended.

Made for gaming – with Game Optimiser and more
The improved Game Optimiser utilises an enhanced gaming menu, giving you quick access to important settings. There are now five game genre presets, including a new one for sports games. Equipped with 48Gbps HDMI 2.1 sockets, this LG TV is designed to get the very best from today’s, and future, games consoles. ALLM (Auto Low Latency Mode) and VRR (Variable Refresh Rate) mean that your TV automatically adjusts to the optimised settings for gaming – giving you a smoother and faster response.

4.2 multi-speaker system, AI Sound Pro and Dolby Atmos compatible sound
Featuring an enhanced, 4.2 speaker system with 60 watts power output, the OLED97G29LA offers an impressive, room-filling sound. Using AI algorithms, AI Sound Pro up-mixes two-channel audio to virtual 7.1.2 sound – producing a much more immersive sound and enhanced dialogue. With a Dolby Atmos processor built-in, this LG 97” TV decodes Atmos sound tracks - giving you the potential for even more enveloping audio.

Welcome home, with LG webOS 22 – the best in smart TV
Widely regarded as one of the best smart TV platforms, LG’s webOS system continues to set the standard. This webOS system offers improved personalisation and recommendations. You can create up to six personalised profiles, with individual viewing suggestions, sport alerts and app lists.

NFC Magic Tap for content mirroring around your home
You can access your webOS TV profile via your smartphone with the NFC Magic Tap app. Even better, NFC Magic Tap lets you mirror content from your mobile to the TV – and not just a single TV. You can mirror content from one TV in your home, to another, using the Room To Room Share function. This lets you view cable or satellite content on multiple screens, without the need for additional set-top boxes.

The hub of your home entertainment – with voice control
Featuring LG’s ThinQ AI technology, you can control a Home IoT ecosystem with natural voice recognition. With both Google Assistant and Amazon Alexa built-in, it makes it even easier to control your LG OLED TV and quickly access the entertainment you’re looking for.

Bring the cinema in to the heart of your home, with the LG OLED97G29LA.

Please note, this Smart TV features third party Apps. These Apps may be modified or withdrawn at any time. There may also be a delay in launching some of the featured Apps. Catch-up TV Apps may vary by region. The function and availability of apps is not covered by the manufacturer’s or Richer Sounds’ guarantee.

LG
Screen
OLED
Yes
Screen Size
97
Screen Technology
OLED
Picture Quality
LED Backlight
OLED
Local Dimming
Self-illuminating Pixels
Motion Processing
OLED Motion Pro
Pixel Resolution
3840 x 2160
HDR
Yes
HDR Formats
Dolby Vision IQ, HDR10, HLG
Panel Bit Depth
10 bit
Panel Bit Depth
10
Panel Frequency
100 Hz
Panel Frequency
100Hz
Display
Screen Resolution
4K Ultra HD
Smart Features
Apple AirPlay
Yes
Full Web Browser
Yes
Gesture Control
Yes
Netflix 4K Streaming
Yes
Processor
Quad Core Processor
Quad Core Processor
ALPHA9 Gen5 AI Processor 4K
Smartphone control
Yes
Voice Activated TV
Yes
Connectivity
ARC - Audio Return Channel
Yes - eARC
Bluetooth
Yes
Digital Audio Output
Yes - Optical
HDMI
4
Headphone Socket
Yes
USB
3
Wi-Fi
Yes
General
Manufacturer's Warranty
1 year
Tuner
Analogue Tuner
Yes
TV Tuner
Freeview
Twin Tuners
Yes
Audio
Speakers
Yes
Features
USB Video Playback
Yes
Energy Consumption
Power Consumption - Standby
0.5
Energy - kWh/1000h
183
Energy - HDR rating
G
Energy - HDR kWh/1000h
383
Energy - Label Rating
F
Dimensions
Dimensions excluding stand WxHxD
2155 x 1225 x 28.2
Dimensions including stand WxHxD
2155 x 1628 x 581
Outer Box Dimensions WxHxD
2355 x 1410 x 325
VESA Fittings
600 x 400
Wall Mount Required
VESA - 600 x 400
Weight
Weight (KG)
56.4 (Without Stand)
Accessories
Remote Control
Yes
Stand
Not Included
CUSTOM INSTALL - To get the most out of this product we recommend our design and install service. Find out more.
Make the most of your TV. View our hottest deals on TV brackets, and TV accessories.


  • bvseo_sdk, p_sdk, 3.2.1
  • CLOUD, getReviews, 174.72ms
  • REVIEWS, PRODUCT
  • bvseo-msg: HTTP status code of 404 was returned; HTTP status code of 404 was returned;

  • Representative 21.9% APR (variable)
  • Purchase rate 21.9% p.a. (variable)
  • Assumed credit limit £1,200
Subject to status. Terms and conditions apply. Richer Sounds Limited acts as a broker and offers credit solely from PayPal (Europe) S.a rl et Ice, S.C.A, 22-24 Boulevard Royal, L-2449, Luxembourg.
Klarna Payment Badge

Pay in 3 interest-free payments so you can spread the cost. No fees when you pay on time.

  • Add item(s) to your cart (up to £1500)
  • Go to checkout and choose Klarna 
  • Enter your debit or credit card information.
  • To check your eligibility, Klarna will perform a soft search with a credit reference agency. This will not affect your credit score.
  • Spread the cost in 3 interest-free payments. The first payment is made at point of purchase, with the remaining 2 payments scheduled automatically every 30 days. No fees when you pay on time.

You must be 18+ to use this credit offer. Credit subject to status. T&Cs apply. Klarna uses soft searches with credit reference agencies. These do not affect your credit rating. Missed payments can affect your ability to use Klarna. Pay in 3 installments complete terms.

Buy now, pay later available in-store or by phone, on most items over £500 *exclusions apply

We offer 6 and 10-month options.

Call your local store or our telesales team for details

For purchases over £500, you can settle the balance in 6 months, and in 10 months on purchases over £1000 and pay no interest whatsoever. If you settle part of your loan in the deferral period you won’t pay interest on that part. You can still pay off the loan sooner if you make additional payments. If you’d rather spread the cost over 36 months, you can set up a loan repayment plan when the payment-free period comes to an end at 19.9% APR representative. Subject to application, financial circumstances and borrowing history. Ts&Cs apply. Richer Sounds Limited acts as a credit broker and not the lender. Creation Consumer Finance Limited acts as the lender. Find out more information and eligibility criteria here.