Sony BRAVIA XR50X90SU is rated
out of
5 by
35.
Sony BRAVIA XR50X90SU
50 inch LED 4K Ultra HD HDR Google TV
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Powerful processing that you can see
Created for humans’ senses rather than algorithms, this Sony 50 inch TV’s processing is one-step ahead of the competition. Combining cognitive intelligence with AI, the XR processor creates a sharper image with a greater sense of realism. Flexible Colour Contrast and Depth Control further enhance the colour vibrancy and picture richness.
Full Array LED backlighting with XR Triluminos Pro and XR Contrast Booster 5
The Sony BRAVIA XR-50X90SU uses a full array LED backlight for bright and even backlighting. XR Triluminos Pro combines with XR Colour to deliver the truest and most natural colour. For enhanced levels of contrast and detail, XR Contrast Booster 5 adjusts the brightness to give brighter peaks and more detail within darker areas.
The smoothest images with XR Motion Clarity and 4K XR Smoothing
XR Motion Clarity uses Sony’s XR advantage to its full benefit. By controlling the backlighting with greater precision this Sony 50 inch TV offers enhanced realism, especially with fast-moving sports and action movies. 4K XR Smoothing reduces picture banding, giving a more lifelike and natural flow to images.
Picture quality as the creator intended – NCM, Dolby Vision and Calman Ready
Compatible with a wide range of technologies, the XR-50X90SU reproduces visuals, just as the creator intended. If you’re a movie fan, you’ll love NCM (Netflix Calibrated Mode). NCM bypasses many of the TV’s processors, giving you a picture that’s much closer to how the filmmaker intended. Calman Ready, this TV is also ideal for those who wish to calibrate their TV to truly professional levels.
Acoustic Multi-Audio for precise sound
Sony’s unique Acoustic Multi-Audio speaker system enhances the sync between what you see and what you hear. Sound positioning tweeters pinpoint the sound to the action, heightening the sense of connection and realism. Combined with X-Balanced speakers you get a smooth, full-range sound.
3D Surround Upscaling for enveloping sound
3D Surround Upscaling takes a regular audio signal and creates a virtual surround sound effect – making you feel more immersed in the action.
Works with BRAVIA CAM*
The optional BRAVIA CAM (extra cost option), is the innovative new camera that does so much more than video calls. BRAVIA CAM recognises where viewers are sitting and optimises the picture and sound to suit. It also facilitates the use of gesture control. All this plus it still functions with your TV to make it the ultimate device for video calls.
*Gesture control and auto optimisation function due later in 2022
Google TV**
Using Google’s world-class interface, Google TV makes accessing this Sony TV’s smart features a breeze. Customise your home screen with the apps you use the most, enjoy recommendations, curate your movie nights and even add to your watchlist via your smartphone – Google TV makes sense of Smart TV. You can also access the Sony’s picture, sound and other TV settings – keeping all you need under one ‘roof’.
**This Sony BRAVIA TV features the Youview catch-up TV service, which includes BBC iPlayer, ITV Hub, All4 & My5.
Hands-free voice control your TV
Featuring Google Assistant built-in, this Sony TV effortlessly becomes part of your Google/Android home network. The built-in mic lets you search, hands-free. If you prefer to use a different platform, the Sony is compatible, too. Apple AirPlay and Homekit compatibility makes it possible to integrate with your Apple system. Support for Amazon Alexa devices also means you can voice control via your existing Alexa device.
The perfect partner for your PS5
Combine this BRAVIA XR TV with your PS5 and get a fully optimised experience. Whether you’re gaming or watching a movie on your PS5, the TV automatically adjusts to optimise the picture and settings. Auto HDR Tone Mapping and Auto Genre Picture Mode mean your PS5 is served better than ever by this Sony TV.
For a truer picture, check out the Sony Bravia XR-50X90SU.
Please note, this Smart TV features third party Apps. These Apps may be modified or withdrawn at any time. There may also be a delay in launching some of the featured Apps. Catch-up TV Apps may vary by region. The function and availability of apps is not covered by the manufacturer’s or Richer Sounds’ guarantee.
Please note: This TV does not feature the Freeview Play catch-up service.
Screen
Screen Size
50"
Screen Technology
LED
Picture Quality
LED Backlight
LED - Full Array
Local Dimming
Yes - Full Array
Motion Processing
XR Motion Clarity
Pixel Resolution
3840 x 2160
HDR
Yes
HDR Formats
Dolby Vision, HDR10, HLG
Panel Bit Depth
10 bit (8 + 2 FRC)
Panel Bit Depth
10 (8+2)
Panel Frequency
100Hz
Panel Frequency
100Hz
Display
Screen Resolution
4K Ultra HD
Smart Features
Apple AirPlay
Yes
Camera
Optional BRAVIA CAM
Full Web Browser
Yes
Netflix 4K Streaming
Yes
Processor
Quad Core Processor
Works with
Amazon Alexa, Google
Smartphone control
Yes
TV Catch Up
Youview
Voice Activated TV
Yes
Connectivity
ARC - Audio Return Channel
Yes - eARC/ARC
Bluetooth
Yes
Digital Audio Output
Yes - Optical
DLNA Compliant
Yes
HDMI
4 (HDCP 2.2 - 4)
HDMI 2.0
Yes (HDMI 2.1 x 2)
USB
2
Wi-Fi Built In
Yes
Wi-Fi
Yes
General
Manufacturer's Warranty
1 year
Tuner
Analogue Tuner
Yes
TV Tuner
Freesat, Freeview
Audio
Speakers
Yes
Features
USB Recording
Yes
USB Video Playback
Yes
Energy Consumption
Power Consumption - Standby
0.5
Energy - kWh/1000h
78
Energy - HDR rating
G
Energy - HDR kWh/1000h
88
Energy - Label Rating
G
Dimensions
Dimensions excluding stand WxHxD
1119 x 649 x 70
Dimensions including stand WxHxD
1119 x 715 x 286
Maximum Stand Width (mm)
665
Outer Box Dimensions WxHxD
1225 x 782 x 141
VESA Fittings
200 x 300
Wall Mount Required
VESA 200 x 300
Weight
Weight (KG)
13.5/14.1 (Without/With Stand)
Accessories
Remote Control
Yes
Stand
Yes - 2 Position
Rated 5 out of
5
by
Deco1974 from
Top quality display
I bought this TV about a month ago and I am so happy that I did, the clarity, sharpness and colours are awesome, easy to set up and use. Sounds is ok but today's tvs seem to be like that to get you to buy a soundbar too but very happy with my sony TV overall
Date published: 2023-05-01
Rated 5 out of
5
by
Inkman82 from
Great picture and value for money
Easy to set up/ get up and running/ looking great.
Date published: 2023-04-25
Rated 5 out of
5
by
Nh71 from
I'm glad I did!
Had a Sony bravia for the last 13 years and it's been great. The only reason for changing was connectivity.
I had ummed and erred about changing the set since before COVID but finally was in a position to do so.
What a difference. It was always going to be noticeable going from a 37 inch to a 50 but the quality of the image, the sound, the connectivity (utterly brilliant and tethered to our mobile phones not a router).
The only negative and it is a proper first world issue is that one remote is excellent at a lot of things, the other is better for other menus!
Date published: 2023-04-24
Rated 5 out of
5
by
bydob from
amazing picture
i have only had the tv for two weeks but blown away by the difference to my old screen ( samsung 4k about 2 years old)
Date published: 2023-04-23
Rated 5 out of
5
by
Garden2 from
Great picture and features
Bought this a few weeks ago , it hasn’t disappointed . We always buy Sony TV’s and have found them to be very reliable
Date published: 2023-04-01
Rated 5 out of
5
by
Suttyefc72 from
Great product
Had the TV for a few months now and can't fault it, the picture is amazing and good sound quality, ease of use and set-up is brilliant, overall a great choice.
Date published: 2023-03-21
Rated 4 out of
5
by
The woodsman from
Sony 90s
The quality is very good very good processor. For a Top midrange tv 10 watt speakers per channel is disappointing the standard picture could be simplified. Some faint vertical lines in scenes. Hopefully rectified through update.
Date published: 2023-02-16
Rated 5 out of
5
by
Redders23801 from
Great picture quality.
Purchased this tv after a Samsung tv for same price and specs lasted only 3 weeks before refusing to turn on! Very happy with every part of this tv. One thing to remember doing to people with ps5’s like I do make sure you switch whichever hdmi 2.1 port you use from standard to enhanced.
Date published: 2023-02-10
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- Purchase rate 21.9% p.a. (variable)
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